Our Blog
FILTER BY CATEGORY
- ALL
- Book Club
- Copper State of Mind
- Crisis Communications
- Fun Fact Friday
- HMA Public Relations
- Mash Up
- Media Monday
- Media Relations
- Networking and Professional Development
- Odds and Ends
- PR and HMA PR
- PR and Sports
- PR Observations and Preferences
- PR Toolkit
- PRGN
- PRSA
- Public Relations
- Social Media
- Tip for Tuesday
- What is...Wednesday
What Makes A Special Event A Home Run?
Scott Hanson | May 16, 2023
When planning and managing special events, it’s always fun to come up with something different other than a routine ribbon-cutting. Scott Hanson discusses an upcoming wedding with a unique baseball twist in his latest blog post. Read more!
READ MORE
#MediaMonday – Amanda Luberto
Justin Liggin | May 15, 2023
Happy #MediaMonday! The latest feature comes to us from Amanda Luberto, a coproducer of The Arizona Republic and azcentral.com podcasts, Valley 101, a weekly podcast that answers listener questions about the Phoenix area, and The Gaggle, an Arizona politics podcast. Meet Amanda and learn more about her programs here!
READ MORE
It Really Is All About Relationships
Abbie Fink | May 12, 2023
For PR professionals, relationships that go beyond the occasional email pitch or follow-up phone call can make what we do a whole lot easier. Abbie Fink shares more on the significance of relationships and how it impacted a recent story in this blog post.
READ MORE
How Can You Find Your Audience?
Justin Liggin | May 11, 2023
Finding your audience is essential for success, but sometimes it’s not so easy to identify the audiences to target. Justin Liggin shares simple ways to get in touch with your audience in this blog post. Read more!
READ MORE
Is the Role of Media Relations Pros Growing?
Scott Hanson | May 10, 2023
With newsroom staffs shrinking and reporters having to do more to fill their newspaper pages, reliance on trusted sources and the value of media relations professionals is higher than ever. Read more on the importance of media relations in this blog post from Scott Hanson.
READ MORE
Can Artificial Intelligence Be Used in Public Relations?
Rayna Burgett | May 9, 2023
Every aspect of our daily lives has been touched by AI, from personalized ad experiences to Apple Watches. Rayna Burgett shares more on the impact of AI in the public relations industry in her latest blog post.
READ MORE
#MediaMonday – Veronica Leon
Alison Bailin | May 8, 2023
Happy #MediaMonday! The latest feature comes to us from Veronica Leon, editor and publisher of Macaroni Kid editions across Scottsdale, Paradise Valley, Tempe and Arcadia. Learn more about Veronica and her publications in this post!
READ MORE
Don’t Feed the Trolls
Abbie Fink | May 5, 2023
By definition, a troll is “…a person who posts inflammatory, insincere, digressive, extraneous, or off-topic messages in an online community with the intent of provoking readers into displaying emotional responses or manipulating others’ perception.” Abbie Fink shares the warning signs that you're dealing with an online troll and covers how to respond following a presentation from Jon Goldberg of Reputation Architects.
READ MORE
How Can Nonprofit Organizations Tell Inclusive Stories?
Justin Liggin | May 4, 2023
Every word counts and when telling inclusive stories, it’s important to use language that both values and prioritizes people. Justin Liggin shares the significance of inclusive language after attending a PRSA presentation from DEI expert Amira Barger. Read more!
READ MORE
How Do I Fight Burnout in Public Relations?
Alison Bailin | May 3, 2023
If you are facing burnout as a PR professional, there are a number of different ways you can de-stress and set boundaries with colleagues and clients. Read more from Alison Bailin as she shares her recommendations on fighting burnout in PR.
READ MORE
Pt. 3: Do Marketing Strategies Look Different for Fashion and Beauty?
Rayna Burgett | May 2, 2023
For the final part of her series on marketing strategies for different industries, Rayna Burgett is taking a look at the fashion and beauty world and sharing what sets the industry apart from the others when it comes to marketing. Read more!
READ MORE
#MediaMonday – Neal Morton
Abbie Fink | May 1, 2023
Happy #MediaMonday! The latest feature comes to us from Neal Morton, a reporter for The Hechinger Report covering K-12 schools in Arizona, Colorado, Idaho, Montana, New Mexico, Nevada, Oregon, Utah, Washington and Wyoming. Learn more about Neal in this post!
READ MORE