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How Emotion Engages Audiences
Justin Liggin | Jan 23, 2025
Businesses can embrace emotion-centered strategies to tell important stories while building trust and genuine connections. Learn more about these strategies and the small gestures that create meaningful experiences in this blog post from Justin Liggin.
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#CSOM – Celebrity Reputation Management
Abbie Fink | Jan 16, 2025
In the high-profile legal battle between Blake Lively and Justin Baldoni over It Ends With Us, their publicists have become an integral part of the story. Abbie Fink discusses the complexities of reputation management in the public relations field, raising ethical concerns around the tactics used by both celebrities and their representatives in a new episode of Copper State of Mind.
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#MediaMonday – Jan Griffiths
Justin Liggin | Jan 13, 2025
In this #MediaMonday, discover trends in automotive podcasting and how public relations can play a role, as our Detroit partner agency, Bianchi Public Relations, profiles Jan Griffiths, founder of Gravitas Detroit and host of the Automotive Leaders Podcast.
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Media Training Tips for Virtual Interviews
Justin Liggin | Jan 9, 2025
Preparing for your next virtual interview? Check out the latest blog post from Justin Liggin for virtual media training tips to help your spokesperson confidently deliver key messages! Read more.
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#MediaMonday – Josh Kristianto
Justin Liggin | Jan 6, 2025
Happy #MediaMonday! Check out the latest feature to meet Josh Kristianto, a reporter for ABC15 Arizona. Josh shares how he got his start as editor-in-chief of his high school newspaper, growth pitches he is looking for, favorite stories to work on and more. Take a look!
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#CSOM What Happens When the Media Settles?
Abbie Fink | Jan 2, 2025
The recent $15M settlement between ABC News and the president-elect’s presidential library over defamation claims raises important questions for journalists, media outlets, and public figures moving forward. Abbie Fink unpacks the settlement and what it means for media responsibility and journalistic integrity in the latest episode of Copper State of Mind. Listen here!
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Happy Holidays from HMA Public Relations!
HMA Public Relations | Dec 23, 2024
We wish you a joyful holiday season and a wonderful New Year! Our office will be closed from December 23, 2024, and we will return on January 6, 2025.
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#CSOM ‘Tis the Reason for the Season
Abbie Fink | Dec 19, 2024
Holiday season marketing is more competitive than ever, with emails, texts, flyers, radio ads, and streaming promos flooding our feeds. Tune in to a new episode of #CSOM with Abbie Fink to learn about holiday marketing strategies and how to stand out, from community initiatives to branding.
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#MediaMonday – 2024 in Review
Justin Liggin | Dec 16, 2024
With the end of 2024 approaching, we are sharing all of our #MediaMonday features of the year in one post. Meet the media, hear their stories and learn more about their work in these past features! Take a look!
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How Crisis Communication Firms Are Managing the Current News Cycle
Abbie Fink | Dec 12, 2024
Following the murder of the CEO of United Healthcare, crisis communicators are evaluating their current plans and making changes to address this type of situation. Abbie Fink discusses the importance of crisis training and why plans have to be updated regularly in this blog post.
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#MediaMonday – Radio and Podcast
Justin Liggin | Dec 9, 2024
This #MediaMonday, we’re spotlighting Arizona’s radio and podcast professionals who share stories that resonate across airwaves and digital platforms. Get to know some of our past features from news to sports in this post.
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#CSOM Are You Living in a Local News Desert?
Abbie Fink | Dec 5, 2024
This past year, 127 newspapers closed, leaving 55 million Americans with little to no access to local news. In this episode of Copper State of Mind, Abbie Fink discusses the importance of local journalism, why it’s disappearing and what we can do to stay informed. Take a listen!
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