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Take the Lead
Twice a year, two of ASU’s Centers gather ASU female-led centers with other local female leaders to share best practices and network. Yesterday's speaker was former president and CEO of Planned Parenthood Federation Gloria Feldt, who today serves as president of Take the Lead Women. [Click below for more]
READ MOREInfluencer Marketing 101 – Making Powerful Connections
The PRSA Phoenix luncheon on Tuesday had a huge “influence” (literally) on local PR pros and ASU PRSSA members with Scott Pansky, co-founder of Allison+Partners and Katie Marlark, senior director of research for Allison+Partners. When it comes to influencer marketing, their presentation was an overview of how influencers can make a difference for brands, nonprofits and […]
READ MOREPRSA Phoenix – End of Summer Fling!
On Tuesday, members of PRSA Phoenix gathered at The Herb Box in Old Town Scottsdale to ring in the end of summer with some tasty drinks, scrumptious apps and lots of laughs! [Click below for more]
READ MOREI’ve Been a Member of the Club for 30 Years
Today marks Abbie Fink's 30th anniversary as a member of the Public Relations Society of America! [Click below for more]
READ MOREWhat's in a Name?
Time, Inc. recently announced that it is considering a name change as part of its re-branding effort. Senior executives say the move would be a marketing strategy “intended to reposition the publisher as a modern media company with growing digital and video ventures.”
READ MOREMeasurement Demystified Recap
Sara "attended" a virtual summit recently called "Measurement Demystified." Three presenters talked about how to get the most out of social analytics. [Click below for more]
READ MORETrap of Complacency
Don't fall into the trap of complacency. Whether you're climbing Mount Everest or your thinking strategically for a client. There's always another summit. [Click below for more]
READ MOREAdvice from the Climb
You need an "adventure attitude" both in work and in life. John Amatt, who climbed Mount Everest, knows all about this attitude and how to reach it. [Click below for more]
READ MOREPRSA Phoenix Media Happy Hour Recap
The last PRSA Phoenix Media Happy Hour was full of great conversation, fast thinking and a lot of laughter, thanks to our incredible panelists. We all left with a little more know-how than what we came with--which is always the point! [Click below for more]
READ MOREPRSA New Pros: Landing That Dream Job Recap
At the latest PRSA Phoenix New Pros event, there were three PR professionals with varying backgrounds talking all about how to get your dream job. [Click below for more]
READ MOREHow Not to Cold Call
If you're going to cold call about a job, we suggest you do it differently than this guy did... [Click below for more]
READ MORE2017 Rocky Mountain Emmy Silver Circle Inductees
The Rocky Mountain Emmy Silver Circle inductees are here! [Click below for more]
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