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State of PR 2017 with PRSA Phoenix
Rachel Brockway | Nov 1, 2017
Last week I attended the PRSA Phoenix State of PR 2017 + Annual Meeting luncheon and it was great! The luncheon included a great panel that reviewed trends in technology, communications, ethics and more.
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Those Customer Service Skills Really Do Come in Handy
Abbie Fink | Oct 26, 2017
Like many of you, my first job when I turned 16 was working retail. I learned a lot of valuable lessons during my customer service days.
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PRSA Phoenix Covers Fake News
Rachel Brockway | Oct 24, 2017
As part of the professional development opportunities HMA Public Relations provides, Rachel was able to attend the PRSA International Conference in Boston!
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ASU PRSSA: What I learned at National Conference
Abbie Fink | Oct 19, 2017
HMA was pleased to sponsor the ASU PRSSA chapter’s representatives at the international conference, including Taylor Bishop, shares her perspective here. [Click below for more]
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The Invincible Vince Papale
Abbie Fink | Oct 10, 2017
The most recent Accelerent breakfast hosted Vince Papale, the former Philadelphia Eagles walk-on legend and the inspiration for the film “Invincible.” [Click below for more]
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The Phoenix Business Journal’s Corporate Philanthropy Awards
Breanne Krager | Oct 6, 2017
Bre attended the Phoenix Business Journal's Corporate Philanthropy awards yesterday with one of HMA's clients. It was a fabulous event all around! [Click below for more]
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Take the Lead
Alison Bailin | Oct 4, 2017
Twice a year, two of ASU’s Centers gather ASU female-led centers with other local female leaders to share best practices and network. Yesterday's speaker was former president and CEO of Planned Parenthood Federation Gloria Feldt, who today serves as president of Take the Lead Women. [Click below for more]
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Influencer Marketing 101 – Making Powerful Connections
Rachel Brockway | Sep 22, 2017
The PRSA Phoenix luncheon on Tuesday had a huge “influence” (literally) on local PR pros and ASU PRSSA members with Scott Pansky, co-founder of Allison+Partners and Katie Marlark, senior director of research for Allison+Partners. When it comes to influencer marketing, their presentation was an overview of how influencers can make a difference for brands, nonprofits and […]
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PRSA Phoenix – End of Summer Fling!
Breanne Krager | Aug 17, 2017
On Tuesday, members of PRSA Phoenix gathered at The Herb Box in Old Town Scottsdale to ring in the end of summer with some tasty drinks, scrumptious apps and lots of laughs! [Click below for more]
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I’ve Been a Member of the Club for 30 Years
Abbie Fink | Aug 1, 2017
Today marks Abbie Fink's 30th anniversary as a member of the Public Relations Society of America! [Click below for more]
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What's in a Name?
Abbie Fink | July 27, 2017
Time, Inc. recently announced that it is considering a name change as part of its re-branding effort. Senior executives say the move would be a marketing strategy “intended to reposition the publisher as a modern media company with growing digital and video ventures.”
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Measurement Demystified Recap
Sara Goodwin | June 28, 2017
Sara "attended" a virtual summit recently called "Measurement Demystified." Three presenters talked about how to get the most out of social analytics. [Click below for more]
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