Our Blog

Become a Diversity Advisor for Your Organization

Become a Diversity Advisor for Your Organization

 |  Oct 3, 2018

I was part of the planning committee for the recent Improving Disability Communications workshop hosted by the  National Center on Disability and Journalism at ASU’s Cronkite School,  Arizona Developmental Disabilities Planning Council and Ability360.  Our agency has been involved in disability advocacy and disability affairs for several years.  Thinking of disability in the context of […]

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A tribute to the "Greatest Saturday Morning in PR"

A tribute to the "Greatest Saturday Morning in PR"

 |  Sep 21, 2018

Saturday morning I walked into the Barrett Honors College at ASU for the 15th annual Valley Publicity Summit presented by SPJ.  I was greeted by Mark, the man who happened to be my professor at the very same school eight years prior. Remember the whole introverted  thing? It kicked in. I grabbed some coffee, found […]

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Professional Networking – Start in College!

Professional Networking – Start in College!

 |  July 25, 2018

As a college student, the term “networking” is tossed around in nearly every career-related conversation. The idea of it can seem daunting, or like something to be figured out later on in one’s career. In some cases, students place no priority on networking because they don’t know how to do it or understand it’s importance. […]

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How Powerful Is The  Written Word?

How Powerful Is The Written Word?

 |  June 19, 2018

Harvey Mackay leads by example, which is just as important as the written words that support it. He has always backed-up his relationships with meaningful action, even when it is the recommendation of a good physical therapist.

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Giving Thanks Where Thanks Is Due

Giving Thanks Where Thanks Is Due

 |  June 14, 2018

We have all encountered many teachers throughout our career as students. Each teacher impacts our lives in some way or another. However, there are those rare teachers that leave a lasting impression. For me, those teachers were Ms. Uhl and Mrs. Trainor. A couple weeks ago, I had the honor of meeting up with these […]

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How To Make People Better

How To Make People Better

 |  May 11, 2018

Jim Morris, the inspiration for the film The Rookie, talked on overcoming life’s obstacles and living your dreams at a recent Accelerant event.

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Why I Still Invest in Professional Development

Why I Still Invest in Professional Development

 |  May 1, 2018

Even though Abbie will soon be celebrating 25 years at HMA Public Relations and 31 years in the industry, she still invests in her professional development.

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2018 PRSA Western District Conference in the Mile High City

2018 PRSA Western District Conference in the Mile High City

 |  Apr 20, 2018

Last week, two of our team members were at the 2018 PRSA Western District Conference in Denver where the theme focused on the importance of community in PR. Here are the takeaways.

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Why You Should Enter Industry Award Programs

Why You Should Enter Industry Award Programs

 |  Mar 20, 2018

Industry awards are a great way to demonstrate to clients how good the work is that you do for them. It also provides a forum to show off for prospects, as well. Here is a list of PRSA Chapter awards!

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Arizona Innovation Marketing Association Event Recap

Arizona Innovation Marketing Association Event Recap

 |  Mar 6, 2018

Bre attended her first-ever AZIMA (Arizona Innovation Marketing Association) event called “Get Engaged! (No Ring Required)" with guest speaker was Nani Saffer, vice president of account management at NetBase Inc. She talked about how engagement is the strongest indicator of what’s working and what’s not for your client's brand.

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Create a Customer-Focused Culture

Create a Customer-Focused Culture

 |  Dec 5, 2017

All businesses today spend time discussing office culture and the way they should treat customers/clients. Lisa Ford shared some valuable insights on this topic at the last Accelerent breakfast. [Click below for more]

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PRSA Phoenix Media Panel

PRSA Phoenix Media Panel

 |  Nov 9, 2017

Yesterday, PRSA Phoenix  held its last #MediaBreakfast of 2017 at BIG YAM, The Parsons Agency.  This was another successful event planned by PRSA Phoenix board members Diane Smith and Ashley Lynch.

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