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What Does the Future Hold?
Abbie Fink | Dec 22, 2021
Are you planning your 2022 communications strategy? Find out what to expect in the upcoming year in this episode of #CSOM with Abbie Fink and Dr. Adrian McIntyre
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How Your Employees Lead to Your Success
Abbie Fink | Dec 8, 2021
No one will be as strong of a brand advocate as the people that work for you. So how do you cultivate that? Learn how with Abbie Fink and Dr. Adrian McIntyre in this week's #CSOM.
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How to Hire a Public Relations Agency in Arizona: Insider Tips for Executives and Marketing Directors
Abbie Fink | Nov 24, 2021
Whether big or small, for profit or not-for-profit, a PR agency can be a valuable asset to your organization. Abbie Fink and Dr. Adrian McIntyre take a closer look at hiring a PR firm in this week's #CSOM.
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Is a Picture Really Worth a Thousand Words?
Abbie Fink | Nov 10, 2021
Visual storytelling through photos and videos emphasizes the message you are trying to send. Hear more in this week's #CSOM from Abbie Fink, Dr. Adrian McIntyre and guest Paul Bowers.
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Should You Incorporate a Podcast into Your Communications Strategy?
Abbie Fink | Oct 27, 2021
Is it time for your business to invest in a podcast? Hear what Dr. Adrian McIntryre and Abbie Fink have to say about the matter.
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Communicators Guide the Narrative Around Civility and Combatting Misinformation
Abbie Fink | Oct 13, 2021
Everybody with internet access and an opinion can share their views online. So how can you know that what you read online is factual? Learn more with Abbie Fink, Dr. Adrian McIntyre and special guest Michelle Olson on this week's podcast episode of #CSOM!
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Employees as Brand Ambassadors
Abbie Fink | Sep 29, 2021
Are your employees empowered to represent your brand effectively? Your employees are a direct reflection of your business and have direct influence on whether your customers will be satisfied. Hear more in this week's episode of #CSOM with Abbie Fink and Adrian McIntyre.
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Business Networking is Still Relevant
Abbie Fink | Sep 15, 2021
Whether you want to stay virtual or begin venturing out, networking is a significant part of new business development and reputation building. Hear more on the importance of networking in this week's episode of #CSOM with Dr. Adrian McIntyre.
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Creativity, Curiosity, and Craft – what you need to get a job in public relations
Abbie Fink | Sep 1, 2021
Abbie Fink is often asked what skills are needed to be successful in public relations. In this week's episode of #CSOM, she discusses with Dr. Adrian McIntyre why creativity and curiosity are so important in this field.
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Social Media Strategy, Policies, and Pitfalls
Abbie Fink | Aug 18, 2021
Social media is now such a part of everyday personal and professional life that we may sometimes forget why it is important to create policies and guidelines for using these powerful platforms in the business world. Hear more on this week's episode of #CSOM!
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The Olympics is About More Than Athletics
Abbie Fink | Aug 4, 2021
The Copper State of Mind podcast this week is about the lessons we can learn from the Olympics, because after all, it is about more than just athletics. Listen now!
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Is It Okay To Be Skeptical When Consuming The News?
Abbie Fink | July 21, 2021
In this week's episode of #CSOM, Ilana Lowery, Arizona Director for Common Sense Media joins Abbie Fink and Dr. Adrian McIntyre to talk about news literacy. Listen now!
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