May 23, 2017

Snarky Public Relations

When should your brand be snarky on social media? [Click below for more]
May 19, 2017

Snapchat Copycat…Again

Will Instagram ever stop copying Snapchat? Will Sara ever stop writing about it? Right now, it looks like the answer to both of those questions is no. [Click below for more]
April 6, 2017

I Think Facebook Stories Will Fail

Facebook recently released a Stories feature, and Sara is not a fan. [Click below for more]
March 29, 2017

Twitter is a Valuable Tool for Today’s Journalists

Since the beginning, editors have been skeptical about the newsgathering function of Twitter, and rightfully so. But it has proven to be a powerful tool for today's journalists. [Click below for more]
March 24, 2017

Instagram vs. Snapchat Stories Part 2

Sara revisits the Snapchat vs. Instagram Stories debate, focusing on the major impact Insta Stories are having on branding. However, despite the success of Instagram's new features, Sara believes that Snapchat is here to stay.
March 8, 2017

Insta-brand

How much is an Instagram story worth? It can be a lot. Some brands pay Instagram users upwards of $1 million to promote your brand. Have you considered this app to promote your brand? [Click below for more]
March 7, 2017

Twitter Dots Absolutely Annoying, Absolutely Essential

Why do people put periods at the beginning of some tweets but not others?? Alison finally learned the answer and wanted to share the knowledge. [Click below for more]
February 14, 2017

Social Media Using Other Social Media

Recently, Twitter joined Instagram and it made headlines. It then made me wonder if is it common for social media platforms to use another that isn’t their own? [Click below for more]
February 9, 2017

The Chili’s Tweet Heard ‘Round the World

It's always interesting to see how brands engage and react on social media. Today, Bre writes about a fun exchange between Jenna Fischer (a.k.a. Pam Beesly) and Chili's. [Click below for more]