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What’s with the #PRfails?
Marissa Baker | Nov 15, 2019
In an ongoing effort to perfect her PR knowledge, Marissa stumbled upon #PRfails, where reporters expose bad habits of PR pros who have pitched them. Read more!
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A Picture is Worth a Thousand Words: Using Behavioral Insights in Visual Communication
Abbie Fink | Nov 14, 2019
Terry Flynn and Tim Li of McMaster University wrote an article for the Institute for Public Relations about the benefits of using behavioral insights in visual communication. Read more!
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What is your Inspiration?
Autumn Jarrett | Nov 13, 2019
How do you get inspired? Autumn noticed she has a routine to get to her “aha!” moment. Check out some of her tricks to find inspiration.
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Insights from Influencer Report
Alison Bailin | Nov 12, 2019
The latest Morning Consult Influencer Report is in, focusing on how to engage Gen Z and Millennials. Check out Alison's thoughts on its findings!
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#Media Monday – Dorie Morales
Scott Hanson | Nov 11, 2019
Today’s #MediaMonday comes from Green Living Mgazine’s Dorie Morales! Learn how she was inspired to start Green Living Magazine and what she did that led her to where she is now. Check it out!
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#FunFactFriday – HMA Business Cards
Marissa Baker | Nov 8, 2019
For today's #FunFactFriday, Marissa takes a trip down memory lane to share a fun story about how she has noticed changes in business cards over the years.
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Why We Do What We Do
Autumn Jarrett | Nov 7, 2019
The Golden Rule applies to business too! Once the work is done, there’s always more we can do to keep our clients happy. Read more from Autumn on how to go above and beyond our client expectations.
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Brand Journalists
Annelise Krafft | Nov 6, 2019
At the latest PRSA Phoenix New Pros Mentorship meeting, Annelise heard from internal communicators that in-house PR is taking a surprising turn. Read more!
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Social Media Posts Matter
Scott Hanson | Nov 5, 2019
A Cleveland Browns player's recent Twitter tirade only reinforces the fact that what you say on social media DOES matter. Read more!
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#MediaMonday – Olivia Fierro
Annelise Krafft | Nov 4, 2019
Today is the last day of our five-part #MediaMonday series on the Rocky Mountain Emmys. Learn more about Olivia Fierro, anchor for Good Morning Arizona.
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You should confirm, that is the answer
Autumn Jarrett | Nov 1, 2019
Autumn learned from Abbie's example and found out why it's always best to confirm appointments. Do you confirm your appointments? See why you should!
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Have a Spooky Halloween!
Annelise Krafft | Oct 31, 2019
Happy Halloween from HMA! Before tonight's trick-or-treating, get in the spooky spirit by reading about some of the most haunted spots in the Valley.
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