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TikTok as a Marketing Strategy
Rayna Burgett | Nov 3, 2022
When it comes to marketing, TikTok can provide the growth your business has been looking for. Find out more on the advantages of TikTok marketing and how following the app's trends can build audiences in this post from Rayna Burgett.
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The Sound of Music
Scott Hanson | Nov 2, 2022
After traveling 9,000 miles from Phoenix to Singapore for the recent Public Relations Global Network meetings, Scott Hanson is reflecting on his experience and sharing how music is truly the global language. Read more in this post!
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Can Social Networking Apps Promote Positivity?
Justin Liggin | Nov 1, 2022
Could a social media app potentially give way to more positivity on social media? Read more on the kindness centered social networking app Gas and how it works in this post from Justin Liggin.
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#MediaMonday – Jose M. Romero
Alison Bailin | Oct 31, 2022
Happy #MediaMonday! Today's feature comes to us from sports reporter at the Arizona Republic and AZ Central. Jose M. Romero. Find out more on Jose's journey and discover the types of pitches he is looking for in this post.
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Ghosts in Tourism and Economic Development
Scott Hanson | Oct 28, 2022
From ghost towns like Jerome and Bisbee to haunted buildings like the Monte Vista Hotel and the Orpheum Theater, these spooky sites help fuel Arizona’s number one industry, tourism. Read more on ghosts in tourism and discover the chances of buying a haunted house in Arizona with Scott Hanson.
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Americans Don’t Trust the Media
Abbie Fink | Oct 27, 2022
Findings from a recent Gallup poll have revealed that Americans' trust in the media is near record low. Abbie Fink discusses why this is troublesome and shares the first step to re-establishing trust in this blog post. Read more!
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Don’t Spook the Media!
Rayna Burgett | Oct 26, 2022
Don't let your pitches scare off the media this Halloween. In this blog post, Rayna Burgett shares how PR professionals can stand out with their pitching efforts and land a hit for a client. Read more!
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Is Your Website Accessible?
Justin Liggin | Oct 25, 2022
Does your website have accessible elements that are inclusive for all? Find out the steps you can take to make your website more accessible in this post from Justin Liggin.
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#MediaMonday – Jerrica Dodd
Alison Bailin | Oct 24, 2022
Happy #MediaMonday! Today's feature comes to us from Jerrica Dodd, the owner and executive editor of PharmaSis Magazine. Meet Jerica and find out how her publication celebrates women in the pharmacy field.
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Communications Pros Are a Good Example of a Community
Abbie Fink | Oct 21, 2022
The Valley's communications pros are close, cooperative and all share a likeminded passion for the industry. Abbie Fink shares more on the importance of our community in the latest blog post.
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How a TV Show Supports Local Journalism
Scott Hanson | Oct 20, 2022
ABC's new show follows a veteran investigative reporter in the Anchorage Daily newsroom. Read more from Scott Hanson on Alaska Daily and how the program is highlighting good journalism when it is needed most.
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What Comes First: Passion or Purpose?
Rayna Burgett | Oct 19, 2022
In this blog post, Rayna Burgett discusses the role that passion and purpose play in crafting your career and shares insight on the topic from a TED Talk presentation by motivational speaker and author, Zack Ballinger. Read more!
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