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Crisis communication in the time of YouTube
Annelise Krafft | May 22, 2019
As the resident Gen Z / millennial hybrid on the HMA team, I feel that it is my duty to report on a topic that is wildly popular among young people: vlogging. Vlogging, or video blogging, can be found all over YouTube, with its earliest forms dating back only as far as 2000. Vlogging is […]
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Embracing a Cult Following
Annelise Krafft | May 21, 2019
As Game of Thrones excitement dies down just days after the series finale, I can’t help but notice that references have been popping up everywhere – even at my favorite coffee shop. People far and wide have been taking advantage of Game of Thrones’ outrageous fandom. Starting with 2.5 million viewers in season one, the […]
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#MediaMonday – Arlyssa Becenti
Scott Hanson | May 20, 2019
Today’s #MediaMonday comes to us from the Navajo Nation, where Arlyssa Becenti covers the Navajo Nation Council for the Navajo Times. She was recently honored with a first place award from the Arizona Press Club for community local government reporting for her diligent and prolific watchdog reporting on the overreach of elected officials and the growing tensions with the Arizona attorney general.
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Twitter: What not to do
Annelise Krafft | May 17, 2019
The first step to doing social media right is knowing what not to do. While scrolling through PR Daily, I came across an article called “5 Twitter gaffes brand managers should avoid.” While each of the points are valuable, I am going to relay the top three I feel are the most important. You don’t […]
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Social media done right
Annelise Krafft | May 16, 2019
When it comes to social media, creativity and originality are key to engaging with your audience. Over the last few weeks, I’ve noticed a few social media accounts that are really doing it right. Here are the top three accounts that are rocking social media right now: CIA The CIA recently joined Instagram, with a […]
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What Are Your Road Warrior HABIT(s)?
Abbie Fink | May 15, 2019
In today's blog post, Abbie Fink reflects on Marcey Rader's business traveling tips. Read more by clicking the link!
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Where is the future workforce?
Scott Hanson | May 14, 2019
Where will we get our next wave of new-hires? “Disengaged youth” are going to be a stumbling block for employers in all industries.
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#MediaMonday – The Arizona 100
Alison Bailin | May 13, 2019
Welcome to a special edition of our #MediaMonday column! Today, rather than share the story of a member of the media, we are proud to share information about an entire media outlet and resource that touches the entire state: The Arizona 100.
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Are you an avid reader?
Abbie Fink | May 10, 2019
From beach reads to magazines to social media, Abbie wants to know - are you an avid reader? Tell us what you're reading.
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To like, or not to like
Annelise Krafft | May 9, 2019
I was scrolling through Buzzfeed the other day when an article caught my eye: Instagram is hiding like counts from followers in a test to see if you’ll feel less horrible. You read that right: Instagram is hiding like counts. But don’t fret – this is only in the testing phase… for now. Instagram has […]
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KTAR Tips and Trends Luncheon
Annelise Krafft | May 8, 2019
Last week, I had the chance to attend the KTAR Tips and Trends Luncheon put on by PRSA Phoenix. Attendees had the chance to hear from a panel of KTAR’s top players about what pitches they want to hear and stories they are anticipating in 2019. The panelists included Martha Maurer, news director; Ashley Flood, […]
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Results of 2019 Global Communication Survey Released
Scott Hanson | May 7, 2019
Michael Lasky, an attorney who heads up Davis & Gilbert, LLP’s Public Relations Law practice and has spoken at numerous Public Relations Global Network and Public Relations Society of America events that I’ve attended, sent me a note recently that the 2019 Global Communications Survey from the USC Annenberg Center for Public Relations has been released.
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