Our Blog

What is a boilerplate?

What is a boilerplate?

 |  July 17, 2019

For the past several months, we have been exploring the PR Toolbox, full of tactics that make up a public relations campaign. Now, meet the boilerplate.

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Creatures of Habit

Creatures of Habit

 |  July 16, 2019

As humans we are creatures of habits, some of us more than others. I like to think of myself as being spontaneous and eager to try new things, but I still have some habits or routines that I follow. For an example, when I stumble across a new food (usually desserts) I will become obsessed […]

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#MediaMonday – Adrian Cheii Dotson

#MediaMonday – Adrian Cheii Dotson

 |  July 15, 2019

HMA has worked with tribal governments for nearly 30 years, interacting with many media outlets covering Native American affairs in that time. Now, we'd like to introduce you to Adrian Cheii Dotson, editor of NATIVE A+E.

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The Final Test

The Final Test

 |  July 12, 2019

You’ve just graduated from college, you’ve taken your graduation trip to celebrate and now you are faced with the constant “what’s next?” question. For outsiders, finding a job once you graduate from college is sometimes considered to be easy. There is a lot of competition and more hoops to jump through to land your first […]

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Say “bon appétit” to yummy digital communication

Say “bon appétit” to yummy digital communication

 |  July 11, 2019

Another, mostly unknown, fun fact  about me is that I am obsessed with cooking. I dabble in my spare time, but mostly enjoy learning about cooking techniques and watching videos from experts. One of my great loves: Bon Appétit Magazine. Bon Appétit, an award-winning food lifestyle magazine with a focus on cooking, fashion, travel, technology, […]

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Time Marches On

Time Marches On

 |  July 10, 2019

Scott prides himself on promptness, but Father Time has not been on his side lately. Read more about his recent battles with the clock.

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All businesses need a crisis communications plan

All businesses need a crisis communications plan

 |  July 9, 2019

All businesses need a crisis communications plan. Are you prepared if something bad happens? Let HMA help you with your crisis planning needs.

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#MediaMonday – Martha Maurer

#MediaMonday – Martha Maurer

 |  July 8, 2019

Today’s #MediaMonday comes to us from Martha Maurer, News Director at KTAR News 92.3 FM in Phoenix. She oversees the editorial and breaking news decision-making of the largest radio news team in Arizona. Martha, time to share: My journalism career began in television, not in radio. During my last year at the Walter Cronkite School […]

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The Four F’s of the Fourth of July

The Four F’s of the Fourth of July

 |  July 3, 2019

The Fourth of July is right around the corner, and I know many of us are looking forward to a three-day weekend (maybe four days if you’re fortunate enough like we are to have Friday off as well) and celebrating with our yearly traditions. Let’s take a look at some of the common associations with […]

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Just because you can doesn’t mean you should (again)

Just because you can doesn’t mean you should (again)

 |  July 2, 2019

Photos create powerful reactions. In today's newsroom, judgement calls are made every day on sharing images. Just because you can doesn't mean you should.

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#MediaMonday – James E. Garcia

#MediaMonday – James E. Garcia

 |  July 1, 2019

This week's #MediaMonday comes to us from James E. Garcia, the editor and publisher of VanguardiaArizona.com and columnist for AZMirror.com.

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Welcome to HMA

Welcome to HMA

 |  June 28, 2019

Hi everyone! I’m Autumn Jarrett and I am excited to be joining HMA as an account coordinator. I recently graduated from Arizona State University. This makes this opportunity extra special to be able to join fellow Cronkite alumnae, Abbie and Alison along with the rest of the team. To help you get to know me […]

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