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What is a boilerplate?
For the past several months, we have been exploring the PR Toolbox, full of tactics that make up a public relations campaign. Now, meet the boilerplate.
READ MORECreatures of Habit
As humans we are creatures of habits, some of us more than others. I like to think of myself as being spontaneous and eager to try new things, but I still have some habits or routines that I follow. For an example, when I stumble across a new food (usually desserts) I will become obsessed […]
READ MORE#MediaMonday – Adrian Cheii Dotson
HMA has worked with tribal governments for nearly 30 years, interacting with many media outlets covering Native American affairs in that time. Now, we'd like to introduce you to Adrian Cheii Dotson, editor of NATIVE A+E.
READ MOREThe Final Test
You’ve just graduated from college, you’ve taken your graduation trip to celebrate and now you are faced with the constant “what’s next?” question. For outsiders, finding a job once you graduate from college is sometimes considered to be easy. There is a lot of competition and more hoops to jump through to land your first […]
READ MORESay “bon appétit” to yummy digital communication
Another, mostly unknown, fun fact about me is that I am obsessed with cooking. I dabble in my spare time, but mostly enjoy learning about cooking techniques and watching videos from experts. One of my great loves: Bon Appétit Magazine. Bon Appétit, an award-winning food lifestyle magazine with a focus on cooking, fashion, travel, technology, […]
READ MORETime Marches On
Scott prides himself on promptness, but Father Time has not been on his side lately. Read more about his recent battles with the clock.
READ MOREAll businesses need a crisis communications plan
All businesses need a crisis communications plan. Are you prepared if something bad happens? Let HMA help you with your crisis planning needs.
READ MORE#MediaMonday – Martha Maurer
Today’s #MediaMonday comes to us from Martha Maurer, News Director at KTAR News 92.3 FM in Phoenix. She oversees the editorial and breaking news decision-making of the largest radio news team in Arizona. Martha, time to share: My journalism career began in television, not in radio. During my last year at the Walter Cronkite School […]
READ MOREThe Four F’s of the Fourth of July
The Fourth of July is right around the corner, and I know many of us are looking forward to a three-day weekend (maybe four days if you’re fortunate enough like we are to have Friday off as well) and celebrating with our yearly traditions. Let’s take a look at some of the common associations with […]
READ MOREJust because you can doesn’t mean you should (again)
Photos create powerful reactions. In today's newsroom, judgement calls are made every day on sharing images. Just because you can doesn't mean you should.
READ MORE#MediaMonday – James E. Garcia
This week's #MediaMonday comes to us from James E. Garcia, the editor and publisher of VanguardiaArizona.com and columnist for AZMirror.com.
READ MOREWelcome to HMA
Hi everyone! I’m Autumn Jarrett and I am excited to be joining HMA as an account coordinator. I recently graduated from Arizona State University. This makes this opportunity extra special to be able to join fellow Cronkite alumnae, Abbie and Alison along with the rest of the team. To help you get to know me […]
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