August 22, 2019

Coaches need coaching, too

I recently had the opportunity to attend the annual Arizona High School Football Head Coaches pre-season meetings. Varsity high school football coaches from across the state […]
August 19, 2019

#MediaMonday – Dale Hellestrae

For this week’s #MediaMonday – and just in time for football season – we’re introducing Dale Hellestrae, color analyst for COX YurView’s prep football broadcasts and heard weekday mornings on NBC Sports Radio.
August 9, 2019

#FunFactFriday – On this day in history

For today’s #FunFactFriday we are going to take a short journey through history, so maybe I should have titled this #FlashbackFriday instead. Either way, I’m going […]
July 8, 2019

#MediaMonday – Martha Maurer

Today’s #MediaMonday comes to us from Martha Maurer, News Director at KTAR News 92.3 FM in Phoenix. She oversees the editorial and breaking news decision-making of […]
June 26, 2019

Crisis Communications in the Social Media Age

It seems not a day goes by that a viral video is making the news. Abbie gives her expert insight on how to handle crisis communications in the social media age.
June 25, 2019

Arizona’s Family Meet-and-Greet Luncheon

Last week, I attended a broadcast media luncheon with Arizona’s Family, put on by PRSA Phoenix. Attendees had the chance to hear from a diverse panel […]
June 20, 2019

In Brands We Trust

Edelman’s annual Trust Barometer Special Report notes that people’s expectations of brands are evolving. Learn more about key takeaways from the study.
June 11, 2019

3 “12” Eternity Law

René C.W. Boender, author of Generation Z & The 4th Industrial Revolution, Great to Cool and Cool is Hot, was a guest speaker at the recent PRGN meetings.
May 17, 2019

Twitter: What not to do

The first step to doing social media right is knowing what not to do. While scrolling through PR Daily, I came across an article called “5 […]
May 10, 2019

Are you an avid reader?

From beach reads to magazines to social media, Abbie wants to know - are you an avid reader? Tell us what you're reading.