October 12, 2018
pitching

Eight tips to remember when pitching to the media

It has been a few weeks now since I was a proud attendee of the 15th annual Valley Publicity Summit presented by SPJ.  Didn’t catch my […]
October 11, 2018
natural disasters

The Impact of Social Media on Natural Disasters

Social media has become a revolutionary tool for businesses and brands. However, platforms such as Twitter and Facebook have redefined communication, especially during natural disasters and […]
October 10, 2018
Iowa

What is the Iowa Hawkeyes Wave?

Community traditions have a way of engaging and strengthening brands – particularly when it involves football and kids. The stadium wave has been a part of […]
October 2, 2018
Facebook

Is it a Facebook hoax?

I’ve seen it. You probably have too.  A post on Facebook claiming that Facebook’s algorithms are now limiting your news feed to 25 friends. It’s a […]
September 28, 2018
pr

PR Pros Outnumber Journalists

A recent post on PR Daily shares the news that PR professionals outnumber journalists 6:1.  Really nothing new about that.  Everyday we’re seeing stories about layoffs […]
September 25, 2018
Awards

Rocky Mountain Emmy Awards

Similar to the Public Relations Society of America’s Copper Anvil awards, which recognize the best in PR programming, the Rocky Mountain Emmy Awards, presented by the […]
September 20, 2018
workplace

What is a diverse and inclusive workplace?

As a business owner and a public relations practitioner, the topic of diversity and inclusion is brought up on a regular basis.  We talk about the […]
September 18, 2018
instagram

Instagram Finds Emily

This weekend, I saw the movie A Simple Favor with Blake Lively, Anna Kendrick and Henry Golding. One of our blog posts from this past May […]
September 14, 2018
social

When social media is really social

A few years ago, I googled myself and found a couple of other Scott Hansons who have backgrounds similar to mine.  One is a sports reporter […]
September 13, 2018
sports

A Lifetime of Sports

Sports have been an important part of my life since I could remember. I danced for 17 years, played tennis for 12 years and attempted soccer […]