November 21, 2017
Rules

Grey vs. Black and White

From the AP Stylebook to state and federal laws, there are rules out there for just about anything. This includes the express lane at the grocery store. [Click below for more]
November 17, 2017
Farewell Friday

Farewell Friday – Maddie Norris

It's hard to believe that Maddie has been with us for four months... her internship has flown by! Here are some of her takeaways from her time with HMA! [Click below for more]
November 15, 2017
Audience

Knowing Your Audience

What makes Kyoto such an attractive place to host international meetings? Scott attributes it to the fact that the city knows it audience. [Click below for more]
November 14, 2017
Creativity

Cultivating Creativity

Ragan’s PR Daily recently published a post on four methods to jolt communications creativity. Available here, it details how lateral thinking, perspective shift, concept porting (taking […]
November 1, 2017
PRSA

State of PR 2017 with PRSA Phoenix

Last week I attended the PRSA Phoenix State of PR 2017 + Annual Meeting luncheon and it was great! The luncheon included a great panel that reviewed trends in technology, communications, ethics and more.
October 31, 2017
public relations

Back to the Future?

As Star Trek sometimes did, The Orville delights in making thinly veiled social commentary via its plotlines. Last week’s episode hit especially home for me – and should for anyone working in digital communications, or perhaps even politics.
October 27, 2017
public relations

Public Relations is not Advertising…or Marketing

Rarely a day goes by without someone mistaking my job in strategic communications and public relations with advertising and/or marketing. I’ve used about a dozen metaphors and stories over the years to explain the difference, but recently came across my new favorite!
October 26, 2017
customer service

Those Customer Service Skills Really Do Come in Handy

Like many of you, my first job when I turned 16 was working retail. I learned a lot of valuable lessons during my customer service days.
October 13, 2017
“I Don’t Know What to Write About”

The “I Don’t Know What to Write About” Blog Post

Writer's block - we've all been there. In addition to having a number of PR resources to pull from, Bre has some tricks she uses to get out of these ruts.. [Click below for more]
October 6, 2017
Phoenix Business Journal's Corporate Philanthropy Awards - HMA Public Relations

The Phoenix Business Journal’s Corporate Philanthropy Awards

Bre attended the Phoenix Business Journal's Corporate Philanthropy awards yesterday with one of HMA's clients. It was a fabulous event all around! [Click below for more]