May 1, 2018
Professional Development

Why I Still Invest in Professional Development

Even though Abbie will soon be celebrating 25 years at HMA Public Relations and 31 years in the industry, she still invests in her professional development.
April 20, 2018
Western District

2018 PRSA Western District Conference in the Mile High City

Last week, two of our team members were at the 2018 PRSA Western District Conference in Denver where the theme focused on the importance of community in PR. Here are the takeaways.
April 13, 2018
Starters

Great Conversation Starters

Scott provides us with some great conversation starters to use during your next networking event, courtesy of Dave Sherman's book, Breaking the Ice.
March 22, 2018
Networking

Why Attend Professional Networking Events?

To piggyback off of Scott’s post from earlier this week, we'll be talking about the importance of attending networking events. For public relations professionals, this is usually in the form of a Public Relations Society of America (PRSA) activity!
March 20, 2018
Award

Why You Should Enter Industry Award Programs

Industry awards are a great way to demonstrate to clients how good the work is that you do for them. It also provides a forum to show off for prospects, as well. Here is a list of PRSA Chapter awards!
March 7, 2018
Ghostwriter

What is a Ghostwriter?

As public relations professionals, we spend a tremendous amount of our workday in front of the keyboard. This includes writing news releases, drafting talking points, speeches for key executives, memos to employees, etc.  And more often than not, these communications pieces are written on behalf of someone else.
January 19, 2018

Volunteering – No Pain, No Gain

Volunteering and giving back to my community are very important to me. I think that we should all take the time to give our “treasure, time […]
January 11, 2018
Fake News

Facebook Plans to Focus on Issues Including Fake News

Facebook CEO, Mark Zuckerberg, has made a New Year's resolution that is making news by announcing that he plans on fixing Facebook's fake news problem. [Click below for more]
December 8, 2017
PRSA Phoenix Holiday Party

2017 PRSA Phoenix Holiday Party

A great time was had by all at the annual PRSA Phoenix Holiday Party last night. Set atop the rooftop of the Graduate Tempe, the best of […]
November 9, 2017
PRSA Phoenix - HMA PR

PRSA Phoenix Media Panel

Yesterday, PRSA Phoenix  held its last #MediaBreakfast of 2017 at BIG YAM, The Parsons Agency.  This was another successful event planned by PRSA Phoenix board members Diane Smith and Ashley Lynch.