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What is a Brand Story?
Justin Liggin | Apr 20, 2022
Your brand story isn’t just for you as an owner, it can also drive business and help create communities that believe in your brand and its mission. Read more on brand stories and their benefits with Justin Liggin in today's post.
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And the Winner Is….
Abbie Fink | Apr 19, 2022
Award season is in full swing and Abbie Fink is sharing what to consider when developing your next award submission. Learn more!
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#MediaMonday – Jen Fifield
Scott Hanson | Apr 18, 2022
We are back with another #MediaMonday! Today's feature comes to us from Jen Fifield, the Arizona reporter for Votebeat, a nonprofit newsroom dedicated to local and nonpartisan coverage of election administration and voting access. Learn more about her!
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Twitter Requirements Fading?
Scott Hanson | Apr 15, 2022
With social media now in the forefront as an alternative to regular media outlets, The New York Times is encouraging its reporters to spend less time on Twitter in an attempt to prevent online harassment. Read more on this from Scott Hanson.
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What is Substack?
Alison Bailin | Apr 14, 2022
Are you on Substack? In today's post, Alison Bailin discusses the newsletter platform and how it can help you discover media opportunities and identify trends. Read more!
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Have We Ever Compromised Our Integrity?
Abbie Fink | Apr 13, 2022
After recently speaking to a crisis communications class at the University of Arizona, Abbie Fink is sharing some of the questions she received from students and continuing the conversation with Adrian McIntyre in the latest episode of #CSOM. Learn more!
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The Power of Incentives
Justin Liggin | Apr 12, 2022
Introducing incentives to your marketing strategy can create fun experiences for audiences and boost your engagement. Find out more on the power of incentives with Justin Liggin in today's post.
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#MediaMonday – Erika Smith Royal
Scott Hanson | Apr 11, 2022
We are back with another #MediaMonday! Today's feature comes to us from Erika Smith Royal, the editor of Arizona Real Country the Magazine as well as production director and an on-air personality at 96.3 Arizona Real Country. Learn more about her!
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First Pitch?
Scott Hanson | Apr 8, 2022
While Scott Hanson may be used to pitches as both a PR pro and high school baseball umpire, he had a new experience this week as he threw out the first pitch at a professional baseball game for the first time. Read more on how it happened!
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How To Turn a Speaking Engagement Into a New Business Opportunity
Abbie Fink | Apr 7, 2022
Guest speaking engagements are a great chance to find potential business and showcase your skills. In today's post, Abbie Fink shares what you should consider when taking on a speaking opportunity.
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What Are the Perks of Working in Public Relations?
Alison Bailin | Apr 6, 2022
PR can offer many perks to its pros, meaningful relationships being one of them. Alison Bailin shares how these relationships can create magical and unforgettable moments in today's post.
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Is Timing Everything?
Justin Liggin | Apr 5, 2022
Is timing everything when it comes to social media? Justin Liggin shares the best times for your content across the biggest platforms in today's post. Read more!
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