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#MediaMonday – Lee Patterson
Scott Hanson | Oct 18, 2021
It's #MediaMonday! Today's feature comes from Lee Patterson, a sports radio host and director at KATO 1230 AM. Learn more about the voice of Gila Valley and eastern Arizona prep sports!
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Media Availability is Essential
Scott Hanson | Oct 15, 2021
When Muhammad Ali went by Cassius Clay, he told the media that he is the best friend that reporters have due to his availability. By offering great quotes, speaking his mind and being articulate in his answers, he knew that he could use the media to his advantage. Learn more from Scott Hanson!
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Does Your Newsletter Have These Elements?
Marissa Baker | Oct 14, 2021
Since the onset of the pandemic, there has been a definite revival in newsletters. See what information you should be including in your newsletters to help keep your consumers engaged.
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Communicators Guide the Narrative Around Civility and Combatting Misinformation
Abbie Fink | Oct 13, 2021
Everybody with internet access and an opinion can share their views online. So how can you know that what you read online is factual? Learn more with Abbie Fink, Dr. Adrian McIntyre and special guest Michelle Olson on this week's podcast episode of #CSOM!
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Underrated Social Media Platforms for Your Business
Justin Liggin | Oct 12, 2021
Though social media sites like Pinterest and Reddit are often overlooked, they can be an important asset to your business and provide opportunities for engagement. Read more from Justin Liggin!
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#MediaMonday – Kate Reed
Alison Bailin | Oct 11, 2021
Happy #MediaMonday! Today's feature comes from Kate Reed, the publisher of Raising Arizona Kids. Learn more about her and her unique journey into the publishing world!
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Ways to Improve Your Social Media
Marissa Baker | Oct 8, 2021
Your social media pages are often the first thing people notice when searching online. Are you giving your potential customers a good first impression of your business?
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What’s New in News Releases?
Alison Bailin | Oct 7, 2021
Press releases are one of the most common materials used by PR folks. In today's post, Alison Bailin analyses the 2nd Cision State of the Press Release report and recommends what to include in your press release to see the most success.
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#WhatisWednesday – What are the Common Mistakes of Social Media Strategy?
Justin Liggin | Oct 6, 2021
Social media strategies across the globe were impacted by Facebook and Instagram's down time. Learn from Justin Liggin how to adjust your strategy to avoid your social media strategy from being affected in the future.
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Why I Won’t Slam Your Business on Social Media
Abbie Fink | Oct 5, 2021
What is the best solution when you feel like a business is in the wrong? Communicating first with the manager can go a long way. Hear from Abbie why this strategy might be the most effective.
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#MediaMonday – Zach Crenshaw
Scott Hanson | Oct 4, 2021
It's #MediaMonday! Today's feature comes from Zach Crenshaw, ABC15's newest weekend evening anchor. A fun fact about Zach is that he lived in Japan while when he was growing up. Learn more about him!
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Improving Your SEO
Marissa Baker | Oct 1, 2021
Improving your search engine optimization doesn't have to be a challenge. See the steps Marissa Baker recommends you do to improve your rankings today.
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