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Should a brand take a stand on sensitive topics?
Abbie Fink | Jan 18, 2018
A study from Sprout Social found that consumers think it is important for brands to use their influence to help shape social and political discussions. [Click below for more]
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Have Some Words Become Meaningless?
Breanne Krager | Jan 17, 2018
Have you ever said a word over and over again it begins to lose meaning? This same concept can be applied to our writing styles, too. [Click below for more]
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What Are Ceremonial Special Events?
Scott Hanson | Jan 16, 2018
We often seek co-promotional opportunities for our clients, similar to how Arizona athletes show support for other teams by participating in special events. [Click below for more]
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#MediaMonday – Niki D’Andrea
Alison Bailin | Jan 15, 2018
Niki D'Andrea has been with the Times Media Group for nearly a year--her anniversary is tomorrow! Read today's #MediaMonday to learn more about her and how she likes to be pitched! [Click below for more]
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#FlashbackFriday – How to Blog Well
Breanne Krager | Jan 12, 2018
HMA's blog has once again ranked in Feedspot’s Top 100 PR Blogs for PR and Marketing Communications so we figured a #FlashbackFriday was in order! [Click below for more]
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Facebook Plans to Focus on Issues Including Fake News
Rachel Brockway | Jan 11, 2018
Facebook CEO, Mark Zuckerberg, has made a New Year's resolution that is making news by announcing that he plans on fixing Facebook's fake news problem. [Click below for more]
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H&M Under Fire
Breanne Krager | Jan 10, 2018
H&M will be needing more than just an apology to get past their advertisement disaster. This is where crisis control led by a good PR team comes into play. [Click below for more]
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#TipForTuesday – What is Leadership?
Abbie Fink | Jan 9, 2018
Our #TipForTuesday is back every second Tuesday of the month! Be sure to tune into these posts, which we're calling "What Is Leadership." [Click below for more]
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#MediaMonday – Ali Dugaw
Alison Bailin | Jan 8, 2018
Meet Ali Dugaw, segment producer for 3TV's Good Morning Arizona and today's #MediaMonday guest. What's the best way to pitch her? You'll have to read to find out! [Click below for more]
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#FunFactFriday – January, How About Those Resolutions?
Breanne Krager | Jan 5, 2018
It's the first week of the New Year and we're checking in to see how your resolutions are going in addition to offering up some fun facts about this tradition. That's right, it's #FunFactFriday time! [Click below for more]
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A Case Study for a Case Study
Abbie Fink | Jan 4, 2018
A case study is a great way to present your agency in a positive light. But how can you best provide this information without overwhelming and oversharing? [Click below for more]
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Six Steps for Building a Crisis Communications Plan
Rachel Brockway | Jan 3, 2018
HMA Public Relations provides crisis communications services to a variety of clients. Here are some things to consider when creating a crisis communications plan. [Click below for more]
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