Our Blog
FILTER BY CATEGORY
- ALL
- Book Club
- Copper State of Mind
- Crisis Communications
- Fun Fact Friday
- HMA Public Relations
- Mash Up
- Media Monday
- Media Relations
- Networking and Professional Development
- Odds and Ends
- PR and HMA PR
- PR and Sports
- PR Observations and Preferences
- PR Toolkit
- PRGN
- PRSA
- Public Relations
- Social Media
- Tip for Tuesday
- What is...Wednesday
Crafting the Keynote Speech
Public Relations Global Network (PRGN), of which HMA Public Relations is a founding member, is celebrating its 30th anniversary. In today's post, Erin Reese of ROOP & CO. shares more on how to prepare a CEO for a keynote speech.
READ MORESustainability as a Business Approach
With the Public Relations Global Network’s (PRGN) semi-annual meetings being held in Scottsdale this week, we are sharing expertise from some of our partner agencies. Find out more on how sustainability can create long-term value for your company in today's post from Mark Paterson of Currie.
READ MORECollaboration, Best Practices Are Benefits of the PRGN Network
Agency networks like PRGN allow members to work together, collaborate on new business, share clients and more. Tune into the latest episode of #CSOM as Abbie Fink shares more on the history of PRGN and its benefits with Adrian McIntyre as the organization celebrates its 30th anniversary this week in Arizona.
READ MORESocial Giving – How Should Corporations Approach It?
Community relations efforts are an important part of PR efforts. Find out how corporations can approach social giving diligently with Scott Hanson and a PRGN affiliate in today's post.
READ MOREPhoenix Rises Again
Phoenix has given rise to an international network of independently owned public relations firms that still stands today. Read more from Scott Hanson.
READ MOREGenerational Marketing – Millennials vs. Gen Z
With Millennials and Gen Z beginning to separate themselves and establish distinct habits and patterns, it allows for PR pros and marketers to tap into these audiences through generational marketing. Hear from Justin Liggin on what marketers should be focusing on to target each generation.
READ MOREIs the Human Connection a Part of PR’s Future?
While technology has allowed industries like public relations to grow and evolve, the human connection is still a vital part of our job. Hear more from Scott Hanson.
READ MOREWhat is Your Brand’s Purpose?
Does your brand's reputation match its actions? Today’s consumers pay special attention to how brands act and behave. Read more from Abbie about creating a do-good philosophy for your business.
READ MOREWhat is the Difference Between Local and National Public Relations?
Several times a month, when discussing with prospects our public relations agency’s strengths and business philosophies, we are asked whether we can provide national public relations support. The answer is yes. But, they’ll usually go on to say, you are a Phoenix-based public relations agency. Also, yes. We are a Phoenix-based public relations agency and because of our membership in the Public Relations Global Network, we have “local” offices in more than 50 locations around the world.
READ MOREWill Old Fashioned Media Relations Ever Return?
Technology has been changing the way we can access information. Learn how PR pros can use this to their advantage.
READ MOREUnmatched Resources of a PR Network
Collaboration among agencies allows for unmatched resources for a client. Follow the link to read about how PRGN agencies are collaborating.
READ MOREEnergy is Reciprocal
Leaders use their energy and influence to get the most of their teams. Ken Jacobs shared great info with PRGN members on leadership. Read more from Abbie!
READ MORE