Our Blog
FILTER BY CATEGORY
Is Effective Employee Communications Possible?
Of course it is! But, it’s not as easy is sending an email or calling a meeting. Just because you say or type it does NOT mean they will come (or care). Our Public Relations Global Network partner Andy See of Perspective Strategies recently shared some great tips on how to use employee communication to […]
READ MOREWhat is a Photo Caption?
Our team has been sharing some of the most oft-used tactics in our media relations toolbox in recent months. Thus far, we’ve decoded the news release, story pitch, press conference, deskside media meeting and informal media meeting. Today, we tackle another of our favorite tools – the photo caption.
READ MOREWhat Is a Story Pitch?
One of the similarly handy tactics people most often confuse with a news release is a little something called the story pitch. So what's the difference?
READ MOREAre You a Planner?
If you’re in the public relations industry, you are most definitely a planner. But as most of us know, knowing how to set aside time to plan is critical in our field.
READ MOREWords to Avoid in the Office
According to Entrepreneur magazine, the best way to improve your communications skills is to avoid certain words... plus the few that Abbie added.
READ MOREGreat Conversation Starters
Scott provides us with some great conversation starters to use during your next networking event, courtesy of Dave Sherman's book, Breaking the Ice.
READ MOREPodcasts for PR Pros
As luck would have it, Bre just stumbled across a useful article on PR Daily that suggests five podcasts specifically geared towards PR pros.
READ MOREDo We Really Have a Free Press?
News broke last week that Sinclair Broadcast Group had its anchors from across the country recite the same scripted anti-print media message on camera. Is this what news stations will be like going forward?
READ MOREWhy You Should Script Your Presentations
Having to give a speech or presentation is an anxiety-filled experience. But at some point, we’re going to have to do it. Here are some recommendations.
READ MOREWhere Is The Qualified Workforce?
Our work with communities and associations in the economic development realm expose us to a lot of information related to why businesses want to relocate to Arizona. In Arizona, many of those educated and available workers are coming from one of four places.
READ MOREDo PR People Have a Side Hustle?
Alison came across a story in the New York Post about “the side hustle." Of course, it focused on how more than 50% of Millennials are the ones doing the side hustling. But here is the thing: every member of our office, which includes a borderline Baby Boomer, a Gen Xer and two Oregon Trailers has a side hustle (or two).
READ MOREWhat is a Ghostwriter?
As public relations professionals, we spend a tremendous amount of our workday in front of the keyboard. This includes writing news releases, drafting talking points, speeches for key executives, memos to employees, etc. And more often than not, these communications pieces are written on behalf of someone else.
READ MORE