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What is the expectation economy?
Scott Hanson | Nov 14, 2018
When we agree to pay money for something, we have certain expectations. It could be related to the quality of the product or more importantly today, the service related to the transaction. According to TrendWatching, “The expectation economy is an economy inhabited by experienced, well-informed consumers from Canada to South Korea who have a long […]
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#TipForTuesday – What is Leadership?
Abbie Fink | Nov 13, 2018
Pulling the leadership cards from the Developing the Leader Within You deck this month got me thinking about the role of leadership today. We just came out of the mid-term elections, where tensions were high, voter fatigue had set in and the candidates’ messages were riddled with what makes a good leader. This month’s selections […]
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#FunFactFriday – Voting
Grace Flemer | Nov 2, 2018
Tuesday, Nov. 6, will be my first time voting in-person on Election Day! Throughout college, I would send in an absentee ballot, but now I am ready for the full experience. To mark the occasion, I am sharing with you some voting facts for this month’s #FunFactFriday: In colonial times, a common campaign strategy was […]
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Happy Halloween From HMA!
Kelsey Makings | Oct 31, 2018
Happy Halloween from all of us here at HMA Public Relations. In honor of the holiday, here are a few pictures from the team throughout the years! We hope you have a festive celebration and remember: you are never too old to dress up and eat candy. Enjoy!
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#BookClub — Munsey Business
Scott Hanson | Oct 30, 2018
I recently finished reading Munsey Business, written by longtime Valley weatherman Dave Munsey. Dave retired last year after 51 years in broadcasting – the last 42 of them in Phoenix at Channel 10 (FOX 10). Munsey Business tells some great stories about Valley TV personalities and other celebrities. It’s got bite-size stories about his legendary […]
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How are transactions changing?
Grace Flemer | Oct 24, 2018
Yesterday, I bought a set of wine glasses through the market feature on Facebook that collects all things being sold in a specific radius of your current location into one area on the platform. The woman posted a photo with the price, we messaged back and forth, she gave me her address, I picked up […]
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#MediaMonday – Chandler Peterson
Alison Bailin | Oct 22, 2018
While it’s #MediaMonday, this post makes us feel like it’s #WineWednesday or #FoodFriday (is that a thing? It should be!). That’s because it comes to us from Chandler Peterson, the founder and editor of Phoenix Food and Wine. How did you get into reporting/editing in the first place? What’s your story? Over years of chatting with […]
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Lessons Learned From Top Golf
Kelsey Makings | Oct 18, 2018
One can say I am competitive by nature. As an athlete, I took a loss pretty hard. As a Cardinals fan, well, I have had to learn how to accept an “L” more times than I would like. So, when the HMA team gathered at Top Golf to support Subway Kids & Sports, you can […]
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The Real Reason Customers Invest
Grace Flemer | Oct 17, 2018
This past weekend, one of the University of Alabama’s best known traditions was brought back to life after it was nixed a few years ago following the 2014 Iron Bowl against Auburn University. “Dixieland Delight” by the band Alabama was played once again during the fourth quarter while students and fans sang along. The tradition […]
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What is the Iowa Hawkeyes Wave?
Scott Hanson | Oct 10, 2018
Community traditions have a way of engaging and strengthening brands – particularly when it involves football and kids. The stadium wave has been a part of sports since the late ‘70s. If you’re unfamiliar with it, the wave occurs in a packed stadium when successive groups of spectators briefly stand, yell, and raise their arms. […]
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#TipForTuesday – What is Leadership?
Abbie Fink | Oct 9, 2018
Grace was in my office when I was getting ready to select the cards for this month’s #TipForTuesday. So I went ahead and had her make the selection. And since we’ve only got three more #tips left in the year, I had her select five cards from the Developing the Leader Within You deck. This […]
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#FunFactFriday – Halloween
Grace Flemer | Oct 5, 2018
What’s the first thing you think of when you see October on the calendar? Halloween, of course, one of my favorite holidays. October is also the usual start of sweater weather (except for here in Phoenix), haunted houses and pumpkin themed/flavored everything. However, do you know why we even celebrate this holiday? When you think […]
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