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Preaching to the choir
Scott Hanson | Sep 19, 2018
I recently attended a celebration of life service for Rev. William O. Smith. Rev. Smith had been a part of our family even before we became a family. He founded the church my in-laws attended. He baptized my wife, Susan, as a baby. He performed the wedding for Susan and me more than 33 years […]
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A Lifetime of Sports
Grace Flemer | Sep 13, 2018
Sports have been an important part of my life since I could remember. I danced for 17 years, played tennis for 12 years and attempted soccer for a couple years (my parents realized this was not the sport for me when I called the uniform my soccer costume and insisted on wearing a matching ribbon […]
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#TipForTuesday – What is Leadership?
Abbie Fink | Sep 11, 2018
Today’s #TipForTuesday is particularly interesting for me as it also coincides with Rosh Hashana, the Jewish New Year and the beginning of the Jewish High Holidays. It is a time to reflect on the year that has passed, ask for forgiveness for those we may have hurt (intentionally or unintentionally) and to begin with a […]
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#FunFactFriday – What do Arizona’s broadcast media call letters mean?
Abbie Fink | Sep 7, 2018
The HMA team has been busy updating the FinderBinder, the state’s media directory. At our staff meeting a couple weeks ago, I asked the team if they had any idea what some of the stations’ call letters meant. After a few blank stares and a couple shoulder shrugs, I attempted to explain. Broadcast stations in […]
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What are the traits of an elite competitor?
Scott Hanson | Sep 5, 2018
I had the opportunity recently to attend a statewide meeting of Arizona high school football coaches. They got to hear first-hand about new rule changes, how old rules would be enforced and more importantly – the significance of “character-based coaching” and teamwork. Bruce E. Brown, director of Proactive Coaching, provided some tremendous insight that applies […]
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Tips on How to Beat the End-of- Summer Blues
Kelsey Makings | Aug 29, 2018
It starts just before Labor Day. As September approaches, we become acutely aware that summer is almost over. Endings in general can easily bring up feelings of anxiety, sadness and general malaise. After all, soon there will be no more careless summer nights; no more early Fridays at work and no more days spent at […]
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#TipForTuesday – What is Leadership?
Abbie Fink | Aug 14, 2018
What with vacation and busy travel in the month of July, I did not post as I committed to do on the second Tuesday of each month. But I’m back at it today and I’ll do four cards instead of three from the Developing the Leader Within You deck. Previous posts can be viewed here. […]
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The Life of a Left Hander
Grace Flemer | Aug 10, 2018
Today’s blog post is dedicated to all of my fellow left handers of the world! Monday, Aug. 13 is National Left Handers Day, and I am honored to be a part of this celebration. My fellow left handers at HMA Public Relations, Scott and Alison, live with me through the everyday struggles of being left […]
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Building Brand Loyalty Through Annual Special Events
Scott Hanson | Aug 7, 2018
Annual special events are a proven way to build and sustain brand loyalty, which we have written about many times, including here, here, here and here, as examples. I recently attended another one that is off-the-charts good. Each day of training camp, the Green Bay Packers players ride kids’ bikes to practice. The players exit […]
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Five Fridays
Grace Flemer | Aug 3, 2018
Happy Friday! Everyone looks forward to waking up on a Friday after a long week because we are one day closer to the weekend. This year, only four months are blessing us with five Fridays, and August is one of them. Take this gift for granted and do something meaningful with the longer month. Here […]
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30 Life Lessons I’ve Learned in My 30 Years
Kelsey Makings | July 19, 2018
Today marks my 30th birthday and despite the mass consensus that I should be feeling down and longing for my 20s back, that’s simply not the case. I am excited to turn 30. I’m old enough that people may finally mistake me for an adult and yet young enough to pretend a night out won’t […]
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LinkedIn Most Popular Social Media Network for Fortune 500 companies
Abbie Fink | July 18, 2018
According to a recent research study conducted at The Center for Marketing Research at the University of Massachusetts, Dartmouth, LinkedIn continues to be the most popular social network for Fortune 500 companies (98 percent), but more and more are incorporating visual social networks such as Instagram, YouTube, and Snapchat into their social media strategy. The […]
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