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#FunFactFriday – May Day
May has officially sprung! To kick off our first #FunFactFriday of the month, we’re giving a shoutout to May Day – a celebration of spring in the Northern Hemisphere that lands on the first day of May. May Day, like HMA Public Relations, wears multiple hats. It’s linked across the globe to several public holidays, […]
READ MOREAll About Cherry Blossoms
Cherry blossom season is upon us! I’m sure you’ve been seeing these Instagrammable flowers all over the internet as they enter full bloom, with 6.4 million posts and counting under #cherryblossom. Unfortunately, it’s not so easy to race over to Japan to see them in their native habitat. Luckily, they have been found in the […]
READ MOREFunFactFriday: Spring Training
Welcome to Spring Training in the desert! Before a team starts their 162-game schedule, players need to get into baseball shape and shake off the effects of a five-month layoff. Managers and coaches must evaluate their teams to decide who’s going to start the season. And us fans, well, we need another reason to drink […]
READ MOREWhat is a Media Advisory?
Our team has been sharing some of the most oft-used tactics in our media relations toolbox in recent months. Thus far, we’ve decoded the news release, photo caption, story pitch, press conference, deskside media meeting and informal media meeting. Today, we tackle a classic tool in any PR pro’s toolbox: the media advisory. A media […]
READ MOREFun Fact Friday: Fonts Matter
As Abbie and I were driving to a client meeting one day, there was one thing we really wanted to focus on… “What are we going to have for lunch after this?!” We were in a new area and unfamiliar with what was around us. Then, almost simultaneously, we spotted the same restaurant that had […]
READ MORE#FunFactFriday – Voting
Tuesday, Nov. 6, will be my first time voting in-person on Election Day! Throughout college, I would send in an absentee ballot, but now I am ready for the full experience. To mark the occasion, I am sharing with you some voting facts for this month’s #FunFactFriday: In colonial times, a common campaign strategy was […]
READ MORE#FunFactFriday – Halloween
What’s the first thing you think of when you see October on the calendar? Halloween, of course, one of my favorite holidays. October is also the usual start of sweater weather (except for here in Phoenix), haunted houses and pumpkin themed/flavored everything. However, do you know why we even celebrate this holiday? When you think […]
READ MORE#FunFactFriday – What do Arizona’s broadcast media call letters mean?
The HMA team has been busy updating the FinderBinder, the state’s media directory. At our staff meeting a couple weeks ago, I asked the team if they had any idea what some of the stations’ call letters meant. After a few blank stares and a couple shoulder shrugs, I attempted to explain. Broadcast stations in […]
READ MOREThe Life of a Left Hander
Today’s blog post is dedicated to all of my fellow left handers of the world! Monday, Aug. 13 is National Left Handers Day, and I am honored to be a part of this celebration. My fellow left handers at HMA Public Relations, Scott and Alison, live with me through the everyday struggles of being left […]
READ MORE#FunFactFriday – July
#FunFactFriday is back! It is officially summer here in Arizona which means it’s heatin’ up! Here are some facts and tips to help you get through an Arizona summer. 5 a.m. wake-up call. – The best time of day to do outside chores around the house or to run those every day errands is as […]
READ MORE#FunFactFriday – Father’s Day
Our #FunFactFriday of the month is all about the dad's of the world. This blog post has some interesting facts about Father's Day and some one-of-a-kind gift ideas.
READ MORE#FunFactFriday – May
Last year’s May #FunFactFriday was all about May holidays. So for this year’s installment, we’re shifting our focus to interesting observances and facts about this month as a whole.
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