Our Blog

How Are We Managing AI?

How Are We Managing AI?

 |  Aug 16, 2023

As public relations professionals, we are continuing to evaluate AI and how we can incorporate the tool into the work we do. Read more on Abbie Fink's recent experience with AI and how to manage technology in your comms strategies in this post.

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Is Word-Of-Mouth Marketing Still Effective?

Is Word-Of-Mouth Marketing Still Effective?

 |  July 26, 2023

Does word-of mouth-marketing still work in this day and age? Alison Bailin answers the important question using insights from recent studies in this blog post. Check it out!

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Welcome Justin Liggin to the HMA Team

Welcome Justin Liggin to the HMA Team

 |  Nov 20, 2020

Welcome Justin to Team HMA! Justin is in his senior year at Walter Cronkite School of Journalism and Mass Communication at Arizona State University. In his spare time, he enjoys traveling and watching tennis.

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When working from home means someone else’s home

When working from home means someone else’s home

 |  Sep 4, 2020

With her new suitcases in hand, Abbie headed to visit her sister in California to work from home. Read more about her new routine while working from somebody elses home.

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What Are Your Road Warrior HABIT(s)?

What Are Your Road Warrior HABIT(s)?

 |  May 15, 2019

In today's blog post, Abbie Fink reflects on Marcey Rader's business traveling tips. Read more by clicking the link!

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#MediaMonday – Michelle Schneider

#MediaMonday – Michelle Schneider

 |  July 9, 2018

Today’s #MediaMonday comes to us from Michelle Schneider, new publisher of Modern Luxury Scottsdale.

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Food, Travel and Fireworks: Exactly how do Americans celebrate the Fourth of July?

Food, Travel and Fireworks: Exactly how do Americans celebrate the Fourth of July?

 |  July 3, 2018

Break out the hot dogs and cue the fireworks! Wednesday, July 4, 2018, marks our great nation’s 242nd birthday. So how do we, the great people, choose to celebrate? Below are a few fun facts plus some helpful reminders: FOOD & DRINK 150 million hot dogs are consumed on Independence Day. 190 million pounds of […]

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