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Good Sportsmanship On-Line
Scott Hanson | Sep 1, 2022
Just as a student would respect an opponent on the field or in the debate room, the same must occur online. Read more on the importance of positive online behavior in this post from Scott Hanson.
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A Coach’s Impact
Scott Hanson | Aug 24, 2022
In the PR industry, there are several different ways that experienced pros can give back by coaching a student or newcomer in the field. Learn more on the importance of a great coach in this post from Scott Hanson.
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The Coors Light
Scott Hanson | July 15, 2022
With active NFL players prohibited from directly endorsing beer, Coors Light and quarterback Patrick Mahomes have found a clever way around the rule. Read more from Scott Hanson on the brand's hilarious new commercial.
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Hats Off to the Sponsors
Scott Hanson | June 7, 2022
While special events rely heavily on sponsors for their financial success, ensuring that the sponsors get the exposure they want isn't always easy, especially when it comes to motorsports. Read more from Scott Hanson.
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#MediaMonday – Corey La Russo
Scott Hanson | May 2, 2022
We are back with another #MediaMonday! It’s Corey La Russo, the host of Arizona’s first horse racing radio show, “Post Time,” which now has more than 200,000 listeners nationwide. Find out more about him in today's post!
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Is Authenticity Overlooked?
Scott Hanson | Mar 17, 2022
Commercials of today can lack authenticity, especially when it comes to depicting baseball umpires and football officials. Read more from Scott Hanson.
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Are Perceptions Overwhelming?
Scott Hanson | Mar 1, 2022
With labor disputes impacting spring training in Arizona, negative perceptions of this industry are growing. Read more on why it may take some time for fans to re-embrace their favorite teams and players with Scott Hanson.
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How Important Are Team Players?
Scott Hanson | Jan 21, 2022
Lessons learned from team sports can be life-changing. Learn more about the importance of team players and the connection to PR with Scott Hanson.
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#MediaMonday – Steve Burks
Alison Bailin | Oct 1, 2018
Football – both college and the NFL – is back! The NBA is ramping up. And, baseball has started its playoffs. As a sports fan, this marks the start of my favorite time of the year. So what better time to profile a sports media vet who now has time to watch games for fun? […]
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A Lifetime of Sports
Grace Flemer | Sep 13, 2018
Sports have been an important part of my life since I could remember. I danced for 17 years, played tennis for 12 years and attempted soccer for a couple years (my parents realized this was not the sport for me when I called the uniform my soccer costume and insisted on wearing a matching ribbon […]
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More Direct Connections Expected During NFL Season
Abbie Fink | Sep 19, 2017
At the end of the regular football season last year, I wrote a post about the changes the NFL was making to its social media policy. The league recognized the power of social media in creating conversations with the fans and rather than restrict its use, therefore finding more and more ways to embrace it. […]
READ MORE#MediaMonday – Social Media’s Greatest Show on Court
Stephanie Lough | June 25, 2012
Katie, HMA intern and NBA basketball know-it-all (or at least I like to think so) here, back and talking to you about all things social media and basketball. Normally we spotlight a member of the media for our #MediaMonday, but this week we are honoring my favorite professional sport for having the […]
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