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Creating Content to Gain More Coverage

Creating Content to Gain More Coverage

 |  Mar 9, 2021

Content marketing is just one of the many facets that make up a successful and strategic communications plan. Whether it is through e-newsletters, webinars or infographics, there are many ways a business can share its story. So how do businesses create content to promote their business? Some successful businesses hire a PR agency like HMA […]

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Has it really been 27 years?

 |  July 1, 2020

Happy anniversary to Abbie Fink who joined HMA Public Relations on this day in 1993. Click to read more about how Abbie came to work for the agency and what she has been up to in these last 27 years.

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How do you stick to your resolutions?

How do you stick to your resolutions?

 |  Jan 9, 2020

How many of you have given up on your New Years resolution? It might be more common than you think! To avoid this, Annelise has lined out a few tips to help you stick with your goals all year long.

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20/20 Visions for 2020

20/20 Visions for 2020

 |  Jan 7, 2020

What can we expect to see in the industry in 2020? PR pros from across the world weigh in.

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#MediaMonday – Alexa Block

#MediaMonday – Alexa Block

 |  Jan 6, 2020

It's the first #MediaMonday of the year! Meet Alexa Block, a digital journalist form 12 News. Click the link to get to know her!

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PR Disasters of 2019

PR Disasters of 2019

 |  Dec 18, 2019

As we look back at some of the PR disasters from this year, many seem to not be PR problems at all. Read more from Abbie on how to shift the conversation and focus on the positive PR stories.

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#FunFactFriday – Winter Solstice

#FunFactFriday – Winter Solstice

 |  Dec 13, 2019

It’s #FunFactFriday! To celebrate the upcoming winter solstice, Marissa has outlined a few fun facts about the holiday. Follow the link to read more.

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#FunFactFriday – Halloween

#FunFactFriday – Halloween

 |  Oct 11, 2019

Do you know what the most popular Halloween treat in Arizona is? Follow the link to find out and to learn some spooky facts about Halloween for this #FunFactFriday!

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I’m going to take my social media strategy to the old town road

I’m going to take my social media strategy to the old town road

 |  Aug 30, 2019

Last week, we discovered that the average person uses social media almost two and a half hours every day.  So, it only makes sense to continually evaluate and improve your social media strategy to ensure you are putting out the most effective social media content for your brand. PR Daily suggests that meme marketing is […]

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Where do clients come from?

Where do clients come from?

 |  Aug 27, 2019

Public relations agencies rely on a steady stream of new clients; but where do they come from? Scott shares what he learned at a recent AAED luncheon about employment sectors in Arizona, that also double as PR hot spots.

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How do you use public relations in your daily life?

How do you use public relations in your daily life?

 |  Aug 16, 2019

Many people use public relations principles in their daily life but probably aren’t even aware of it.  For instance, when posting a photo to Instagram or telling Facebook ‘what’s on your mind,’ you are giving yourself more exposure to the people that follow you. As I close in on the first month of my internship […]

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#FunFactFriday – On this day in history

#FunFactFriday – On this day in history

 |  Aug 9, 2019

For today’s #FunFactFriday we are going to take a short journey through history, so maybe I should have titled this #FlashbackFriday instead. Either way, I’m going to kick off this #FunFactFriday with a couple significant events that happened on this day (August 9) in history. On this day back in 1974, Gerald R. Ford became […]

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