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Boundaries for Coverage
Marissa Baker | June 11, 2020
What tools do you use to help you place a story? While creating a media list for an unfamiliar area, Marissa found success by creating her own map. Click to read more!
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Thanks A Billion
Scott Hanson | June 10, 2020
How do you show gratitude? Our new PRGN partner, Ghidotti Communications and therapist Ken Clark challenge us to give gratitude by saying, "thank you" a billion times. Click the link for a few suggestions on how to show your thanks.
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More than a Statement
Autumn Jarrett | June 9, 2020
There are many ways to communicate your solidarity against racial injustices. Are you being authentic in your response? Follow the link to read more about the ways you can show your support.
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#MediaMonday – Sonu Wasu
Alison Bailin | June 8, 2020
Happpy #MediaMonday! Today's post comes from Sonu Wasu, a multi-media journalist with ABC 15. Click the link to learn more about her!
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How harmful is social media?
Marissa Baker | June 5, 2020
Social media is making it easier for its users to spot mal-information by adding banners to educate and decelerate the spread of harmful information. Read more...
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Now is the time to be authentic
Annelise Krafft | June 4, 2020
Brands and businesses have been taking to social media to address recent events. In all statements, one element is crucial: authenticity. Follow the link to read more.
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Leadership by Example
Alison Bailin | June 3, 2020
Intelligence, courage and excellence are just a few of the many skills great leaders embody. During these uncertain times, we turn to those leaders to advise us on what to do. Follow the link to read more!
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#MediaMonday – Mike Broomhead
Scott Hanson | June 1, 2020
Today's #MediaMonday trained as a professional bull rider before eventually landed his own show - The Mike Broomhead show which airs on KTAR. Click the link to learn more about Mike Broomhead and his journey into broadcast radio.
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#FunFactFriday – Fighting June Gloom
Marissa Baker | May 29, 2020
Its #FunFactFriday! Whether you need to beef up next months marketing calendar or just need something to look forward to this summer, Marissa has comprised a list of fun facts about the month of June. Click the link to read!
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#HMATurns40 Years in Review – The 1990s
Alison Bailin | May 28, 2020
It's #ThrowbackThursday! To celebrate our 40 years in business, we are taking a trip down memory lane to the 1990s! Click the link for a blast form the past and to learn more about HMA's rich history. #HMATurns40
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What is Media Training, the 2020 Version
Abbie Fink | May 27, 2020
The HMA team regularly provides media training to our clients. As Alison shared in her blog post on the topic, these sessions provide the client spokespeople with the tools and techniques to effectively manage any media relations situation. The three-hour workshop includes an overview of the media, what reporters are looking for in a source, […]
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The “Old” Meaning of Going Viral
Scott Hanson | May 26, 2020
How do you measure the efforts of your public relations campaigns? The popular TV sitcom Schitt's Creek reminds us that it isn't all about going viral. Click the link to read more!
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