Our Blog
FILTER BY CATEGORY
#FunFactFriday – March Madness
Scott Hanson | Mar 3, 2017
This #FunFactFriday, we're getting in the spirit of one of the sporting events that is coming to the Valley this March...no, not spring training--the Final Four! [Click below for more]
READ MORE
The Perfect Blog Post Length
Rachel Brockway | Mar 2, 2017
After reading an article from PR Daily last week that stated what the perfect blog post length is, Rachel found she wasn't completely on board with the article's advice. Read about what she views to be a more realistic blog post length, especially for those in the PR profession! [Click below for more]
READ MORE
Crossing the I-Beam
Abbie Fink | Mar 1, 2017
Abbie shares her thoughts on the three gaps that exist in our lives after seeing Hyrum Smith, 3Gaps training company CEO and chairman, speak on the topic. [Click below for more]
READ MORE
The Oscar Ordeal
Breanne Krager | Feb 28, 2017
You had to have heard about the Oscars Best Picture mix-up...what do you think of PricewaterhouseCoopers' crisis communications in this moment? [Click below for more]
READ MORE
#MediaMonday – Sandy Wasserman
Alison Bailin | Feb 27, 2017
Who doesn't love a good food blog to drool over? This week's #MediaMonday comes to HMA from the creator of Pulling Corks and Forks. [Click below for more]
READ MORE
Skills School Skipped
Sara Goodwin | Feb 24, 2017
NAU student and PRSSA member Sarina Urquhart is the guest blogger for today sharing vital PR skills the schools don't teach you. [Click below for more]
READ MORE
From Internship to Full Benefits
Breanne Krager | Feb 23, 2017
Last week, Bre made the transition from intern to account coordinator, the entry-level full-time position here at HMA! She reflects on what she's learned. [Click below for more]
READ MORE
Being Productive
Scott Hanson | Feb 22, 2017
After being inspired by a breakfast with Hyrum Smith, Franklin Day Planner creator, Scott pulled some of his favorite productivity quotes. [Click below for more]
READ MORE
Celebrating Diversity in Public Relations
Alison Bailin | Feb 21, 2017
We've known Debra A. Miller, Ed.D., APR, for a couple of years and have been proud to call her a friend as well as a colleague. Today we recognize diversity in PR as we celebrate Black History Month this February. [Click below for more]
READ MORE
CEOs & Spokespeople: Do Your Values Align With Your Brand?
Sara Goodwin | Feb 17, 2017
Under Armour founder and CEO Kevin Plank got in some hot water with his brand representatives when he praised Donald Trump. Spokespeople aren't the only ones that need to align with company values. [Click below for more]
READ MORE
Do Social Media Postings Influence Your Decisions
Abbie Fink | Feb 16, 2017
As PR pros, we often review a candidate's social media before the job interview. It's important for a candidate to be active but also have a "clean" account, but what happens when their posts turn political? [Click below for more]
READ MORE
What is Wednesday…Informal Media Meetings
Alison Bailin | Feb 15, 2017
Last week, Abbie had a great blog post about how to have a successful deskside media tour. Alison expands on one of her other suggestions – informal media meetings. To her, an informal media meeting is very different from a deskside media tour.
READ MORE