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Everything Is Changing, But How?
Justin Liggin | July 24, 2025
Audience expectations, social media, AI, and more have reshaped our industry. But how do you keep up and stay strategic? Justin Liggin breaks down these changes and what they mean for your business in our latest blog post.
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CSOM- Public Relations is Alive and Kicking
Abbie Fink | July 17, 2025
Public relations used to be all about press releases, but now it’s so much more. In this episode of Copper State of Mind, Abbie Fink explains why thoughtful, connected communication is more important than ever for achieving business goals and overcoming challenges. Learn more!
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Lessons for Global Communications
Justin Liggin | June 26, 2025
The demand for purpose-driven, tech-enabled PR continues to grow. Learn more about the top challenges, emerging risks, and opportunities shaping our industry in this blog post from Justin Liggin featuring insights from ICCO’s recent presentation at the 2025 AMEC Global Summit.
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Purpose-Driven PR for Businesses
Justin Liggin | Mar 20, 2025
For purpose-driven businesses to reach the right audience and be seen, heard, and felt by the public, purpose-driven PR can make a difference. Learn more about communicating your impact and how HMA can help with Justin Liggin.
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Halloween Storytelling and PR Strategy
Justin Liggin | Oct 31, 2024
Happy Halloween! Learn how this day can create storytelling opportunities for businesses, help them tap into the spirit of the season and engage with audiences through creative PR strategies. Read more in this post from Justin Liggin!
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The Value of Press Releases in 2024
Justin Liggin | Oct 3, 2024
Press releases remain a powerful tool, with 93 percent of communications professionals planning to continue or increase their use in the next year. Find out how teams are driving engagement and media attention with press releases and learn insights from a new report in this post from Justin Liggin.
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Maximizing Your Impact in PR
Justin Liggin | Sep 26, 2024
Are you getting the most out of your campaign or event? Justin Liggin explains how maximizing earned media, social media, and more across multiple channels can amplify your news. Discover how today!
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Can Product Packages Deliver Your Message?
Justin Liggin | July 11, 2024
Find out how thinking outside the box can help deliver your message with product packages. Justin Liggin explains how influencer engagement through product packages can help build engagement and connect with audiences. Read more!
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Broaden B2B Reach with Public Relations
Justin Liggin | June 27, 2024
Boost your B2B credibility and create new business opportunities through strategic public relations efforts. Learn more as Justin Liggin discusses the value of engaging LinkedIn content, external communications, and more on B2B growth in a new blog post.
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Continuing Education Is Always a Good Thing
Abbie Fink | June 13, 2024
Wondering if a master’s degree in communications or PR is worth it? Abbie Fink shares her educational journey and how continuing education has shaped her career in a new blog post. Check it out!
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What Makes Excellent Client Service?
Justin Liggin | May 23, 2024
Find out more about the factors of excellent client service as Justin Liggin shares what he learned from a recent webinar hosted by PRGN partner Novitas Communications. Read more in this blog post!
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The Importance of Internships
Mikayla Koppy | May 16, 2024
As Mikayla concludes her internship at HMA Public Relations, she's sharing the firsthand insights and experience she gained during her time at the agency that have helped her explore the world of public relations, content creation, and communication. Read more on the importance of internships!
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