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Planning for the Unexpected: Five Best Practices for Risk Management
Abbie Fink | Feb 20, 2018
This guest post is provided by Keri McIntosh, Senior Vice President, Events, CMP at The Castle Group, our PRGN partner in Boston, with offices in Atlanta and Maui. She offers five best practices for risk management when it comes to planning events.
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Effective Communications Post-Launch
Alison Bailin | Feb 16, 2018
Inspired by L.C. Williams & Associates' blog post on how to effectively launch a product, Alison advises us on how to keep the momentum going post-launch. [Click below for more]
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How to Get Published By Forming Relationships
Rachel Brockway | Feb 15, 2018
Some may believe that you can get published in top media outlets in one fell swoop. But Rachel thinks that this is not usually the case. [Click below for more]
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Will Snapchat Snap Back?
Breanne Krager | Feb 14, 2018
The most recent Snapchat redesign has sent users into a tizzy. So much so that hundreds of thousands have signed a petition to revert the update. But should the social media platform reconsider? [Click below for more]
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#TipForTuesday – What is Leadership?
Abbie Fink | Feb 13, 2018
This month's #TipForTuesday on the characteristics of leadership hits on the importance of creativity/innovation, honesty and customer satisfaction. [Click below for more]
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#MediaMonday — Jody Jackson
Scott Hanson | Feb 12, 2018
I had the chance to meet Jody Jackson a few times before and during the recent Diamondbacks Fantasy Camp. I also had the opportunity to locker next to her husband, Chad, during the week-long camp. That leads us to today’s #MediaMonday from Jody Jackson, a reporter and host for Fox Sports Arizona. Jody, take it […]
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Is the Customer Always Right?
Rachel Brockway | Feb 9, 2018
When it comes to bad Yelp reviews, there is a proper way to respond to them and utilize the information to make the experience better for everyone. [Click below for more]
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Winter Olympics in PR-Speak
Scott Hanson | Feb 8, 2018
When it comes to the Winter Olympics, us Arizona PR pros may not be as familiar with them as the Summer Olympics, so Scott has put it in terms we can understand! [Click below for more]
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Why Should You Hire a Public Relations Agency
Alison Bailin | Feb 7, 2018
We've hit on the "what is" when discussing public relations but we haven't written much on the reasons "why" a business should hire a PR agency until today. [Click below for more]
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Do PR People Still Send News Releases?
Abbie Fink | Feb 6, 2018
News releases aren't dead, but there are a few things to keep in mind when sending them. Abbie has compiled some of these dissemination tips. [Click below for more]
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#MediaMonday – Shawn Byrne
Breanne Krager | Feb 5, 2018
We love to feature guests in our #MediaMonday blog posts from all over Arizona. Today's guest is Shawn Byrne, editor of the Kingman Daily Miner! [Click below for more]
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#FunFactFriday – Valentine’s Day
Breanne Krager | Feb 2, 2018
Whether you're gearing up for Valentine's Day or trying to ignore its existence, this blog post has a number of surprising facts to interest everyone! [Click below for more]
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