Our Blog
FILTER BY CATEGORY
Internal vs. External Crisis Communications
Rachel Brockway | Apr 6, 2018
“In a crisis, what is external is internal and what is internal is external?” At first the answer to this question might seem easy, internal would be to employees and stakeholders of the organization and external would be to the consumers and/or potential consumers and the media. But is it really that easy?
READ MORE
Do We Really Have a Free Press?
Abbie Fink | Apr 5, 2018
News broke last week that Sinclair Broadcast Group had its anchors from across the country recite the same scripted anti-print media message on camera. Is this what news stations will be like going forward?
READ MORE
Why You Should Script Your Presentations
Abbie Fink | Apr 4, 2018
Having to give a speech or presentation is an anxiety-filled experience. But at some point, we’re going to have to do it. Here are some recommendations.
READ MORE
How Prescription Drugs Are Introduced
Scott Hanson | Apr 3, 2018
HMA Public Relations has participated in a number of pharmaceutical drug introductions over the years. One of the strategies then – and now – is to create a demand for the supply.
READ MORE
#MediaMonday – Jamie Faye Killin
Alison Bailin | Apr 2, 2018
Meet this week's #MediaMonday guest, Jamie Killin, who happens to be both the web editor for Frontdoors and a writer for Thrillist.
READ MORE
#FunFactFriday – April
Breanne Krager | Mar 30, 2018
This month's #FunFactFriday is all about April Fools' Day! If you're looking for a little inspiration, look no further as Bre lists some of history's most memorable pranks.
READ MORE
What Is In a Day?
Rachel Brockway | Mar 29, 2018
Come to find out, there really is a day for everything! Get to know the HMA team a little better and by checking out what our favorite days are!
READ MORE
There is a Day for Everything
Abbie Fink | Mar 28, 2018
One of the ways our team finds news hooks to connect story pitches to is to do a search for the various holidays that occur each month. Here are today's!
READ MORE
Where is Social Media Headed?
Scott Hanson | Mar 27, 2018
On April 4, Facebook will show the first of 25 midweek, daytime Major League Baseball games. Viewers will be able to watch the live stream on smartphones, tablets, computers and other connected devices, including home TVs. Who remembers when Facebook was just a place to keep in touch with former classmates?
READ MORE
#MediaMonday – John Trierweiler
Alison Bailin | Mar 26, 2018
Today’s #MediaMonday profile comes to us from John Trierweiler, an Illinois native who joined the morning team at ABC15 in December 2017!
READ MORE
Public Relations for Toys 'R' Us
Rachel Brockway | Mar 23, 2018
Earlier this week, Rachel's son informed her that she should no longer shop on Amazon Prime as it's bankrupting small businesses. And here are her thoughts on this.
READ MORE
Why Attend Professional Networking Events?
Breanne Krager | Mar 22, 2018
To piggyback off of Scott’s post from earlier this week, we'll be talking about the importance of attending networking events. For public relations professionals, this is usually in the form of a Public Relations Society of America (PRSA) activity!
READ MORE