Our Blog

Silence is Complicity; Words Matter

 |  Dec 5, 2018

The second speaker in the Arizona Speaker Series was Vice President Joe Biden.  Taking the stage just a few minutes past the posted starting time, he spoke nonstop for just over an hour.  Mostly from behind the podium, stepping across the stage occasionally when he wanted to be sure we were paying attention. And yes, […]

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Who Provides Inspiration?

Who Provides Inspiration?

 |  Dec 4, 2018

The HMA Public Relations team has many opportunities throughout the year for professional development. Sometimes team members attend seminars related to our industry, sometimes they attend speeches given by recognized thought-leaders and sometimes they attend events featuring outstanding speakers with motivational or inspirational messages. In no particular order, here is our list of the top […]

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#MediaMonday- Andrea Evans

#MediaMonday- Andrea Evans

 |  Dec 3, 2018

Today’s #MediaMonday comes to us from none other than Andrea Evans, the publisher of Frontdoors. For anyone who has been in the Valley a long time, we know Frontdoors has a long history. Andrea, tell us about the magazine, website and how you came to be its publisher? Frontdoors News was started in 2001 by […]

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To Pitch or Not To Pitch?

To Pitch or Not To Pitch?

 |  Nov 29, 2018

There is not a day that goes by that the topic of responding to RFPs and developing proposals isn’t discussed among my colleagues. Should we submit a response to an RFP? How much information and creative work should we include in our proposal? How can we possibly discuss a budget when we don’t know what […]

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A Few Takeaways from the PRSA Media Breakfast

A Few Takeaways from the PRSA Media Breakfast

 |  Nov 28, 2018

I attended a PRSA media breakfast at the Arizona Republic yesterday morning. The event included a tour of the newsroom along with a Q&A session with four journalists, including Ryan Randazzo, business reporter, Catherine Reagor, real estate reporter, Stephanie Innes, healthcare reporter and Lauren Saria ,dining reporter.. Here are a few takeaways from each panelist. […]

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Importance of telling your stories

Importance of telling your stories

 |  Nov 27, 2018

Mike Pierce, known as “Antarctic Mike,” was one of the first to run the Antarctic Ice Marathon. He later became the first American to run the Antarctic 100k, a 62-mile jaunt on an ice shelf 600 miles from the South Pole. Click to read Scott’s recap of Pierce’s recent speech at an Accelerent breakfast.

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#MediaMonday – Tammy Fellows

#MediaMonday – Tammy Fellows

 |  Nov 26, 2018

Today’s #MediaMonday comes to us from a newer member of the local media scene: Tammy Fellows. A Valley native (several generations back), Tammy graduated from the UofA before making a name for herself in publishing on both US coasts. After returning to Arizona years back she is now a mom of four. Well, five if […]

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Happy Thanksgiving!

Happy Thanksgiving!

 |  Nov 21, 2018

“Gratitude can turn common days into thanksgivings, turn routine jobs into joys and change ordinary opportunities into blessings.” – William Arthur Ward In honor of Thanksgiving, HMA Public Relations will be off Thursday, Nov. 22 through Friday, Nov. 23 We hope everyone has a wonderful, family- and friend-filled holiday.               […]

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When Medicine and Media Meet

When Medicine and Media Meet

 |  Nov 20, 2018

The line-up features some of the most interesting people of our time from across a variety of industries and political backgrounds.

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#MediaMonday – Erin Thorburn

#MediaMonday – Erin Thorburn

 |  Nov 19, 2018

Erin Thorburn is both a freelance writer with some great media opportunities for local PR folks AND a children's book author. Click here for more.

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Fun Fact Friday: Fonts Matter

Fun Fact Friday: Fonts Matter

 |  Nov 16, 2018

As Abbie and I were driving to a client meeting one day, there was one thing we really wanted to focus on… “What are we going to have for lunch after this?!” We were in a new area and unfamiliar with what was around us.  Then, almost simultaneously, we spotted the same restaurant that had […]

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Trusted News Sources

Trusted News Sources

 |  Nov 15, 2018

The differences between news and opinion have been blurred for some time now. It’s imperative for astute citizens to realize the difference.  News literacy is more important now than ever before. Watching and getting “news” from organizations with an overt political bent will taint the news/opinion lines. A recent survey from The Hollywood Reporter and […]

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