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#MediaMonday – Erisa Nakano
Alison Bailin | Mar 12, 2018
Today’s #MediaMonday comes to us from Erisa Nakano, a senior real-time editor at ABC15 and fellow Cronkite grad.
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Do PR People Have a Side Hustle?
Alison Bailin | Mar 9, 2018
Alison came across a story in the New York Post about “the side hustle." Of course, it focused on how more than 50% of Millennials are the ones doing the side hustling. But here is the thing: every member of our office, which includes a borderline Baby Boomer, a Gen Xer and two Oregon Trailers has a side hustle (or two).
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What Makes News
Scott Hanson | Mar 8, 2018
Working in media relations is fraught with challenges to determine what is – and what is not news. Scott gives examples of this in today's blog post.
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What is a Ghostwriter?
Abbie Fink | Mar 7, 2018
As public relations professionals, we spend a tremendous amount of our workday in front of the keyboard. This includes writing news releases, drafting talking points, speeches for key executives, memos to employees, etc. And more often than not, these communications pieces are written on behalf of someone else.
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Arizona Innovation Marketing Association Event Recap
Breanne Krager | Mar 6, 2018
Bre attended her first-ever AZIMA (Arizona Innovation Marketing Association) event called “Get Engaged! (No Ring Required)" with guest speaker was Nani Saffer, vice president of account management at NetBase Inc. She talked about how engagement is the strongest indicator of what’s working and what’s not for your client's brand.
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#MediaMonday – Jaime Cerreta
Alison Bailin | Mar 5, 2018
Today’s #MediaMonday comes to us from AZ Family TV 3 fan favorite Jaime Cerreta. As most of you know, hometown girl Jaime anchors 3TV'S Good Morning Arizona on both Saturday and Sunday mornings, and she hosts “Jaime's Local Love” on Good Morning Arizona on Wednesdays.
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#FunFactFriday – March
Breanne Krager | Mar 2, 2018
This month's #FunFactFriday blog post is all about the month of March and some surprising St. Patrick's Day facts that are actually false.
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Public Relations for Tribal Governments
Scott Hanson | Mar 1, 2018
Our work in tribal affairs over the past 25-plus years has put HMA Public Relations at the forefront of some of Arizona’s and the Southwest’s highest profile issues. It has been – and continues to be -- meaningful work with tremendous significance to the tribes we have represented.
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What Makes a Leader?
Alison Bailin | Feb 28, 2018
According to Pat Williams, co-founder of the Orlando Magic (yes, he drafted Shaq), there are seven basic traits that make up a great leader.
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Three Tips for Responding to a Crisis Situation
Rachel Brockway | Feb 27, 2018
Last week news broke in a Sports Illustrated story about the Dallas Mavericks and the “accepted” culture of sexual harassment and misconduct. Rachel is sharing three tips for responding to this particular crisis situation, Mark Cuban’s response and how Cuban should move forward.
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#MediaMonday – Max Darrow
Abbie Fink | Feb 26, 2018
HMA Public Relations started it’s Media Monday feature nearly 10 years ago and since then, some of our PRGN partners have adopted similar features for their agency blogs as well. That's just what happened when our friends at Landis Communications in San Francisco featured Max Darrow of KGUN in Tucson on Meet the Media.
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Twitter Analytics Takeaways
Rachel Brockway | Feb 23, 2018
Anyone who knows Rachel knows how much sh love Twitter and #hashtags. If she comes across an article about anything related to Twitter and it is on one of her favorite PR news websites, PR Daily, it is pretty much guaranteed that she will read it. So she loved it when she came across the blog post “6 takeaways from @PRDaily’s year on Twitter” from Carlin Twedt.
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