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My Successful Social Media Strategy and Why It Was All Wrong

My Successful Social Media Strategy and Why It Was All Wrong

 |  July 13, 2018

I grew up with technology and personally witnessed the evolution of social media. In elementary school I played Oregon Trail on the colored iMac next to my friends. In middle school, I got my first cell phone and super embarrassing AOL screenname. In high school, I secretly played snake under my desk on my Nokia […]

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Pancakes or Burgers?

Pancakes or Burgers?

 |  July 12, 2018

If you read my blog post from a few weeks back, I discussed the social media uproar and dramatic announcement behind IHOP’s name change. The “b” in IHOb stood for “burgers” – an attempt from the restaurant chain to boost their lunch and dinner sales. Little did the world know, but this marketing team had […]

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The Secret to Upper Management Success

The Secret to Upper Management Success

 |  July 11, 2018

What is the secret to upper management success?

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What Is The Secret To Success?

What Is The Secret To Success?

 |  July 10, 2018

There are so many similarities to winning in business and winning on the field. Read today's blog post for some insight into the Bowden family coaching dynasty.

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#MediaMonday – Michelle Schneider

#MediaMonday – Michelle Schneider

 |  July 9, 2018

Today’s #MediaMonday comes to us from Michelle Schneider, new publisher of Modern Luxury Scottsdale.

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#FunFactFriday – July

#FunFactFriday – July

 |  July 6, 2018

#FunFactFriday is back! It is officially summer here in Arizona which means it’s heatin’ up! Here are some facts and tips to help you get through an Arizona summer. 5 a.m. wake-up call. – The best time of day to do outside chores around the house or to run those every day errands is as […]

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Pump Up The Volume

Pump Up The Volume

 |  July 5, 2018

Have you noticed that you can watch and hear the latest news, weather and other information at the gas pump? This is known as targeted messaging.

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Food, Travel and Fireworks: Exactly how do Americans celebrate the Fourth of July?

Food, Travel and Fireworks: Exactly how do Americans celebrate the Fourth of July?

 |  July 3, 2018

Break out the hot dogs and cue the fireworks! Wednesday, July 4, 2018, marks our great nation’s 242nd birthday. So how do we, the great people, choose to celebrate? Below are a few fun facts plus some helpful reminders: FOOD & DRINK 150 million hot dogs are consumed on Independence Day. 190 million pounds of […]

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#MediaMonday – The Capital Gazette

#MediaMonday – The Capital Gazette

 |  July 2, 2018

Today’s #MediaMonday is in honor of the five journalists from the Capital Gazette that were shot and killed in Annapolis, Md., on Thursday. The five victims were all employees of the Capital Gazette: Gerald Fischman, 61, editorial page editor Rob Hiaasen, 59, assistant editor John McNamara, 56, staff writer Rebecca Smith, 34, sales assistant Wendi […]

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