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Public Relations in 2025: What’s Changing and What Still Matters?

Public Relations in 2025: What’s Changing and What Still Matters?

 |  Sep 4, 2025

Public relations is evolving, but the essentials still matter. Learn how professionals are balancing strategy, storytelling and relationships with new tools to create impact and stay ahead, with insights from Muck Rack's latest report in this post by Justin Liggin.

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What is the State of Journalism?

What is the State of Journalism?

 |  Apr 25, 2024

The newly released State of Journalism 2024 report from Muck Rack provides a comprehensive look at today's media landscape. Justin Liggin shares key trends and statistics on media pitching, AI, the value of PR, and more in a new blog post.

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Can Artificial Intelligence Be Used in Public Relations?

Can Artificial Intelligence Be Used in Public Relations?

 |  May 9, 2023

Every aspect of our daily lives has been touched by AI, from personalized ad experiences to Apple Watches. Rayna Burgett shares more on the impact of AI in the public relations industry in her latest blog post.

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Is Twitter Still A Journalists’ Platform?

Is Twitter Still A Journalists’ Platform?

 |  Mar 28, 2023

Despite Twitter's politicization, the platform continues to be popular for journalists. Read more on the importance of Twitter in media and discover recent findings from Muck Rack's 2023 State of Journalism report in this blog post from Scott Hanson.

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How Long Should My Email Pitch Be?

How Long Should My Email Pitch Be?

 |  Mar 1, 2023

Rayna Burgett recently attended a Muck Rack webinar where PR coach Michael Smart answered the age-old question: How long should my email pitch be? Find out what she learned about email pitching in the latest blog post.

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