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News They Can Use vs. News They Can Lose
Abbie Fink | May 28, 2025
Every business has a story worth telling—and the media is listening. Discover what makes a story newsworthy and how strategic public relations can help turn everyday moments into headlines. Read this post from Abbie Fink and download HMA’s guide to crafting stories that get noticed.
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Abbie Honored Among Most Influential Women in Arizona Business
Alison Bailin | Aug 29, 2024
We recently joined clients and friends at the 2024 AZ Big Media Most Influential Women in Business Awards to celebrate Abbie as one of this year’s honorees. Take a look at our recap!
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HMA’s Flagstaff Fun and Frolic!
HMA Public Relations | Aug 22, 2024
Last week, our team escaped to the pines of Discover Flagstaff for a few days of wining and dining. Check out what we did!
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Embracing Firsts for Your Business with Public Relations
Justin Liggin | Aug 1, 2024
Mark a new first for your brand or business with strategic public relations efforts that help make a strong first impression, keep you ahead of trends, and more. Justin Liggin explores the benefits of public relations and how it can set the stage for your success in this blog post.
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Abbie Celebrates 31 Years at HMA
Justin Liggin | July 1, 2024
With Abbie Fink celebrating a milestone 31 years at HMA Public Relations, and the first as agency president, we are revisiting some of her insightful blog posts from over the years on public relations, communications, education, branding, community relations, networking, social media, and much more. Happy Anniversary, Abbie!
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Juneteenth 2024
HMA Public Relations | June 19, 2024
June 19 marks Juneteenth. We commemorate this significant day by sharing its history and resources where you can learn more. In observance of Juneteenth, HMA Public Relations will be closed on June 19.
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Bring Spring Cleaning to Your Brand
Justin Liggin | Mar 21, 2024
It's not just our homes that can benefit from a good spring cleaning—your brand can too. Discover how public relations strategies can help launch a new image, tell compelling stories, introduce fresh perspectives and more in this blog post from Justin Liggin. Learn more!
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How Can My Business Benefit from Content Marketing?
Justin Liggin | Jan 18, 2024
Content marketing has become a vital marketing aspect for businesses in the evolving digital age. Discover how high-quality and consistent content can amplify your unique voice to the world and help meet a wide range of business goals in this post from Justin Liggin.
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Riding off Into the Sunset
Scott Hanson | Dec 22, 2023
After 40 years at HMA Public Relations, Scott Hanson is stepping away. Read more as Scott looks back in his final blog post. Take a look!
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#MediaMonday – 2023 in Review
Justin Liggin | Dec 18, 2023
As 2023 draws to a close, we have compiled all of our #MediaMonday features of the year in one post. Meet the media in this recap!
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What’s In A Name?
Scott Hanson | Dec 5, 2023
There are many examples of how companies choose their names, but it's different for people. Scott Hanson shares the current top baby names here in Arizona in this post.
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Why Predictions Are Powerful
Justin Liggin | Oct 26, 2023
The perspectives of a reliable source have significant influence on decision-making. Justin Liggin shares the power of prediction and discusses how public relations utilizes predictive insights in this post. Take a look!
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