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Is it ok for the workplace to monitor your social media feed?
Abbie Fink | Aug 8, 2019
Social media has given all of us a platform for our personal views. But when those personal views come into conflict with your profession, have you crossed the line?
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2019 Rocky Mountain Emmy Nominees Announced
Alison Bailin | Aug 7, 2019
The 2019 Rocky Mountain Emmy nominees have been announced, including an HMA client segment that has been nominated in two categories. Check out who else is on the list.
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What is a contact report?
Alison Bailin | Aug 6, 2019
Alison shares her PR expertise by taking us through the PR Toolbox, this time explaining the contact report.
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#MediaMonday – Ashley Flood
Annelise Krafft | Aug 5, 2019
Today’s #MediaMonday features Ashley Flood, managing editor at KTAR News. She is the eyes and ears of the newsroom, working alongside reporters, editors and anchors to make sure KTAR listeners have the most accurate and important news stories throughout their day. Ashley, time to share! What is your story? How did you get into journalism? […]
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Intro to Marissa
Marissa Baker | Aug 2, 2019
Hi everyone! My name is Marissa Baker and I am joining the team at HMA as an intern. I’m excited to share my thoughts with you through our weekly blog posts. To get to know me better, I thought it would be great to kick off #FunFactFriday by sharing some interesting facts about myself. Growing […]
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Why is Snapchat taking over Instagram?
Annelise Krafft | Aug 1, 2019
Snapchat has recently revealed it has added 13 million daily active users over the past quarter, bumping its total daily user count to the highest number the app has seen in recent years – 203 million. With the confidence boost that came along with rising numbers, Snapchat has also introduced a hilarious global ad campaign […]
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When should a company rebrand?
Autumn Jarrett | July 31, 2019
Over the past few years, we have seen brands like Dunkin’ Donuts become Dunkin’, Jamba Juice become Jamba and IHOP’s infamous temporary name change to IHOB (we all remember the social media uproar). These name changes pose the question of “When or why a company should rebrand?” Often times we see a brand wanting to […]
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Homegrown Giveaway
Scott Hanson | July 30, 2019
The Arizona Diamondbacks are giving “snow globes” away at this Saturday’s game against the Washington Nationals - with a twist.
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#MediaMonday – Suzanne Koch
Alison Bailin | July 29, 2019
Today’s #MediaMonday comes from Suzanne Koch, who serves as a writer/editor for AZ Foothills and as editor of its InMexico Magazine. So, Suzanne, time to share! Tell us how you got your start? Tell us your story! I grew up with my head in books and magazines of all kinds. I used to buy magazines […]
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Like father, like daughter
Annelise Krafft | July 26, 2019
Now that my parents are empty nesters, a lot of time has been dedicated to decluttering our house and prepping my parents for the eventual downsize they will make away from my childhood home. Along with the years of mile-long CVS receipts and unused coupons we saved, we have stumbled across countless childhood memories – […]
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Why I choose to shop local (and you should to)
Marissa Baker | July 25, 2019
Supporting your local communities with your time and money can have a big impact on economic development. When buying local, you’re circulating money back into your own neighborhood. There is also less confusion as to what preservatives and pesticides all mean for you and your health. A great place to start out consuming locally sourced […]
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Fire Coverage Offers Lessons in Crisis Communications
Scott Hanson | July 24, 2019
With wildfire season in full swing, fire coverage is dominating many local newscasts. Check out the lessons in crisis communications that Scott has learned from expert communicators.
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