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In the House With…Jackie Yoder
Abbie Fink | Aug 17, 2022
Jackie Yoder, chief operating officer of Wilde Wealth Management, joined Abbie Fink and Adrian McIntyre in the latest episode of #CSOM to discuss how financial advisors can approach their marketing and communications efforts to find new business and become a skilled resource. Listen now!
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In the House With….Samantha Gulick
Abbie Fink | July 20, 2022
Abbie Fink and Adrian McInytre are talking casino marketing with Samantha Gulick, the director of marketing for Harrah's Ak-Chin Casino, in the latest episode of #CSOM. Check it out!
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How To React To Controversial Topics
Abbie Fink | July 6, 2022
PR professionals owe it to our businesses and our clients to talk through controversial subjects, consider our actions, and lead with authenticity. In this week's episode of #CSOM, Abbie Fink and Adrian McIntyre discuss how to react to controversial topics. Read and listen here!
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Accountability Earns Trust and Influence
Abbie Fink | June 22, 2022
Accountability brings trust. Trust brings authenticity. Authenticity brings influence. In the latest episode of #CSOM, Abbie Fink and Adrian McIntyre are discussing the importance of following through on commitments. Hear more!
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Is It Worth It To Ask for Online Reviews?
Abbie Fink | June 8, 2022
In the latest episode of #CSOM, Abbie Fink and Adrian McIntyre are discussing online reviews and the value of them for your business. Hear more!
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In the House With….Laurie Munn
Abbie Fink | May 25, 2022
In the latest episode of #CSOM, Abbie Fink and Adrian McIntyre are speaking with Laurie Munn, the director of marketing and communications at Mercy Care. Tune in as Laurie discusses the role of an in-house communications team and how to make the decision to bring in outside counsel.
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Collaboration, Best Practices Are Benefits of the PRGN Network
Abbie Fink | May 11, 2022
Agency networks like PRGN allow members to work together, collaborate on new business, share clients and more. Tune into the latest episode of #CSOM as Abbie Fink shares more on the history of PRGN and its benefits with Adrian McIntyre as the organization celebrates its 30th anniversary this week in Arizona.
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Have We Ever Compromised Our Integrity?
Abbie Fink | Apr 13, 2022
After recently speaking to a crisis communications class at the University of Arizona, Abbie Fink is sharing some of the questions she received from students and continuing the conversation with Adrian McIntyre in the latest episode of #CSOM. Learn more!
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Architects Aren’t Just for Buildings
Abbie Fink | Mar 30, 2022
The most valuable asset a business can have is its reputation. In this week's episode of #CSOM, Abbie Fink and Dr. Adrian McIntyre are chatting with Jon Goldberg, the founder and chief reputation architect with Reputation Architects. Listen now!
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Can You Be Trusted?
Abbie Fink | Mar 16, 2022
With the release of this year's Edelman Trust Barometer, Abbie Fink and Dr. Adrian McIntyre discuss the survey results and the importance of prioritizing trust in this week's episode of #CSOM. Hear more!
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Grow Your Brand with Instagram
Abbie Fink | Mar 2, 2022
The final episode in the "Grow Your Brand" series is here with Abbie Fink and Dr. Adrian McIntyre sharing how Instagram can benefit your organization. Find out more in the latest episode of #CSOM.
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Grow Your Brand on Twitter
Abbie Fink | Feb 16, 2022
Twitter has become an important part of communications strategy for businesses. Find out how to grow your brand on the platform in this week's episode of #CSOM with Abbie Fink and Dr. Adrian McIntyre.
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