March 21, 2017

Lessons Learned from the Marketing Masters

A few weeks back, the Phoenix Business Journal put together a killer focus section on some of the best and brightest in the Valley’s marketing scene. Here are some of Alison's favorites. [Click below for more]
March 14, 2017

My Nation’s Capitol Experience

Abbie's business travel took her to Washington, D.C. last week. While she's been to D.C. half a dozen times for business travel, this time, for the first time, she got to be part of the legislative process. [Click below for more]
March 1, 2017

Crossing the I-Beam

Abbie shares her thoughts on the three gaps that exist in our lives after seeing Hyrum Smith, 3Gaps training company CEO and chairman, speak on the topic. [Click below for more]
February 8, 2017

What is Wednesday…Deskside Media Tours

Yes! Deskside media tours, also called media meetings, are still around and they're still effective. Read some tips from Abbie on how to make the most of them in today's post. [Click below for more]
January 11, 2017

We Need to Work on Our Table Maintenance

A family dinner at a Chinese restaurant has inspired Abbie to work on HMA's "table maintenance" when it comes to delivering on the expectations set by our clients. [Click below for more]
December 6, 2016

Achieving Exceptional Results

Today, we're re-sharing a blog Abbie posted on Public Relations Global Network's blog last month. How do you achieve exceptional results? [Click below for more]
December 1, 2016

Freedom of the Press

Freedom of the press is a right protected under the First Amendment to the U.S. Constitution. But will it be in trouble once our president-elect takes office? [Click below for more]
November 22, 2016

Newsrooms Need to Build Community

Abbie Fink discusses the question, should digital come first for news organizations? And can the hard copy newspaper get back its subscribers? [Click below for more]
October 25, 2016

Honored to Serve

Abbie was the recipient of the Patrick Jackson Award for Distinguished Service to PRSA, presented at the PRSA International Conference in Indianapolis on Monday. She was unable to attend so I accepted the award on her behalf. Here is the speech she would have given. [Click below for more]