What is…Wednesday

January 13, 2017

#FlashbackFriday – What is Public Relations?

For some reason, there is always confusion surrounding what PR professionals actually do. Rachel tries to explain it once again. [Click below for more]
October 3, 2012

“What is…” Wednesday – What is a Desk Phone?

Greetings from the future – 2017 to be exact. Thanks to PR Daily for inspiring this week’s “What is…” Wednesday question – what is a desk […]
September 19, 2012

"What is…" Wednesday – What is a Social Media Release?

I recently participated in a #PHXPR tweet chat lead by Carrie Morgan, contributor to Convenience & Convert and Social Media Today. The topic: The Social Media […]
May 23, 2012

“What is…” Wednesday – What is the Future of Morning Television News?

If you were a teen or college student in the late 90s, like me, chances are you came across the Howard Stern Show on E! Entertainment […]
February 15, 2012

“What is…” Wednesday – What is Public Relations? A Reporter-Turned-PR Pro’s Take

When I am asked to speak to college-aged Journalism and Public Relations’ students, I always start the same way… Please raise your hands if you plan […]
January 25, 2012

“What is…?” Wednesday – Denise Bruce tells us “What is Public Relations?”

This week, HMATime is pleased to have Denice Bruce as a guest blogger, responding to one (seemingly) simply question: What is public relations? Name sound familiar? […]
January 4, 2012

“What is…” Wednesday – What is Going Viral? Alison’s Take

From time to time, we get calls at HMA World Headquarters asking us to make a “viral video.” Generally, this is my cue to hold myself […]
December 21, 2011

“What is…” Wednesday – What do stars do in varying times of crisis? Part II

Last week’s “What is…” Wednesday shared two examples of celebrities and how they handle (or don’t handle) their media interview.  Click here to see that post. […]
December 14, 2011

“What is…” Wednesday – What do stars do in varying times of crisis? Part I

Last week, we cross-posted some great tips from marketing veteran Kevin Sullivan on how to deal with media during times of crisis. As a follow-up, we […]
December 7, 2011

“What is…” Wednesday – What is Crisis Media Relations? Kevin Sullivan’s Take

Each Wednesday, we at HMA Time like to pose questions about the world of marketing communications both to our team members and industry partners. The series […]