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Why Is It Important To Get Consensus From Your Leadership?
As a proud alumnus of Arizona State University, Abbie Fink has cheered on the Sun Devils against their rivals for more than 40 years. Abbie shares why the team's opponents will be different next season and how this reflects the importance of consensus in this post.
READ MOREWhat is a Trusted Advisor?
The best public relations professionals are trusted advisors, both to the organizations and the people within them. Read more on this connection and how we can communicate your brand to the world in the latest blog post from Alison Bailin.
READ MOREHas the Storm Cleared?
Whether you are developing a communications plan or crafting a PR campaign, brainstorming can help you. Find out how you can come up with your next great idea as Rayna Burgett covers her best brainstorming tips in this blog post.
READ MOREIs Your Campaign Media Friendly?
Are your campaigns media friendly? Justin Liggin shares how good research, prepared spokespeople, accessible visuals and more can make your story more effective for the media in this blog post.
READ MORE#MediaMonday – Van Tate
This #MediaMonday feature comes to us from KRQE in Albuquerque, N.M., where Van Tate has been covering New Mexico sports for the last 30 years. Read more on how Van got into journalism at a young age, the stars he has interviewed and how he will be honored for his work in this post.
READ MOREFinding the Right Fit for Your Story
Each medium demands something different from a story that will make it the best place to tell it. Learn more on finding the right fit for your story in this blog post from Justin Liggin.
READ MOREHow Preparing for New Business Is Just Like Going Back to School
Whether you are preparing to face a new school year or getting ready for a new business presentation, don't skip out on the prep work. Find out more in the latest post from Abbie Fink.
READ MOREAre You Headed Down the Rabbit Hole of Media Relationships?
The more you know about the media, the better chance you’ll have of securing the best coverage for your clients. Rayna Burgett shares how you can go down the rabbit hole in this post. Read more!
READ MOREHow To Be Cool
Companies who embrace the regular and ongoing communications process are definitely “the cool kids.” Discover how summer can be a time for strategizing with Scott Hanson in this post.
READ MORE#MediaMonday – Adriana Desiderio
The spotlight is on Adriana Desiderio, a freelance writer for Fabulous California, in this #MediaMonday post! Find out how Adriana got her start in the media and how she helps people discover the best places and things to do in California. Check it out!
READ MOREHas Barbie Had a Positive Impact?
From owning her own house, car and jet to having more than 250 careers and a blockbuster movie, Barbie has had an impact on the world and allowed young girls to dream. Read more on the history of Barbie in this post from Abbie Fink.
READ MOREWhat is SMS Marketing?
Text messaging can be a marketing tool for businesses by helping create customer interactions and serving as a platform to share important updates. Discover the basics and the benefits of SMS marketing with Justin Liggin in this blog post.
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