Author Archives: Justin Liggin

YouTube as a PR Tool

YouTube as a PR Tool

 |  Aug 19, 2022

Are you using YouTube as a PR tool for your business? Learn more on the benefits of the platform and the best practices for posting in this post from Justin Liggin.

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#MediaMonday – Ron Davis

#MediaMonday – Ron Davis

 |  Aug 15, 2022

Happy #MediaMonday! This feature comes to us from Ron Davis, a reporter covering East Valley real estate and economic development for the Phoenix Business Journal. Meet Ron and find out how he got his start in writing in the latest post.

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The Rise of Social Media Subscriptions

The Rise of Social Media Subscriptions

 |  Aug 12, 2022

Some of the biggest social media platforms in the world have introduced paid subscription options for users. Find out what's included in this post from Justin Liggin.

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What is Social Listening?

What is Social Listening?

 |  Aug 9, 2022

If keeping tabs on audiences is important to your business, then social listening is for you. Find out more from Justin Liggin.

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Content Marketing Metrics to Measure

Content Marketing Metrics to Measure

 |  Aug 4, 2022

By focusing on a few key metrics, you can take your content marketing strategy to the next level and create more value for your business. Find out more with Justin Liggin.

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Emojis in PR

Emojis in PR

 |  July 27, 2022

New emojis are on the way including a jellyfish, maracas, a pink heart and more. Discover how you can include emojis in your next brand communication or PR campaign with Justin Liggin.

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Is Social Media the New Search Engine?

Is Social Media the New Search Engine?

 |  July 22, 2022

A Google official recently revealed that 40 percent of Gen Z consumers prefer social media platforms like TikTok and Instagram over Google when searching online. Find out more in today's post from Justin Liggin.

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Instagram Ideas for Your Business

Instagram Ideas for Your Business

 |  July 19, 2022

Searching for fresh content ideas for your Instagram page? Justin Liggin shares how to use the platform to the fullest and engage followers in today's post. Read more!

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Website Content That Stands Out

Website Content That Stands Out

 |  July 13, 2022

Looking to make your website more inviting for visitors? Justin Liggin shares a few simple ways you can create engaging website content in today's post. Read more!

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How To Grow Your Follower Count

How To Grow Your Follower Count

 |  July 7, 2022

In today's post, Justin Liggin is sharing a few tactics you can use to reach new audiences and gain followers while keeping your current fans engaged. Read more!

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Do You Have a Press Page?

Do You Have a Press Page?

 |  June 29, 2022

If you are a brand or business that is interested in getting in the news, a press page on your website is a must. Learn more on what to include in your press page in today's post from Justin Liggin.

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#MediaMonday – Alexa D’Angelo

#MediaMonday – Alexa D’Angelo

 |  June 27, 2022

We are back with another #MediaMonday and our latest feature comes to us from Alexa D'Angelo, the editor of the Community Impact Newspaper in Chandler and Tempe. Meet Alexa and read about her outlet, how she got her start in writing, her favorite stories and more.

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