Author Archives: Justin Liggin

Content Marketing Metrics to Measure

Content Marketing Metrics to Measure

 |  Aug 4, 2022

By focusing on a few key metrics, you can take your content marketing strategy to the next level and create more value for your business. Find out more with Justin Liggin.

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Emojis in PR

Emojis in PR

 |  July 27, 2022

New emojis are on the way including a jellyfish, maracas, a pink heart and more. Discover how you can include emojis in your next brand communication or PR campaign with Justin Liggin.

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Is Social Media the New Search Engine?

Is Social Media the New Search Engine?

 |  July 22, 2022

A Google official recently revealed that 40 percent of Gen Z consumers prefer social media platforms like TikTok and Instagram over Google when searching online. Find out more in today's post from Justin Liggin.

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Instagram Ideas for Your Business

Instagram Ideas for Your Business

 |  July 19, 2022

Searching for fresh content ideas for your Instagram page? Justin Liggin shares how to use the platform to the fullest and engage followers in today's post. Read more!

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Website Content That Stands Out

Website Content That Stands Out

 |  July 13, 2022

Looking to make your website more inviting for visitors? Justin Liggin shares a few simple ways you can create engaging website content in today's post. Read more!

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How To Grow Your Follower Count

How To Grow Your Follower Count

 |  July 7, 2022

In today's post, Justin Liggin is sharing a few tactics you can use to reach new audiences and gain followers while keeping your current fans engaged. Read more!

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Do You Have a Press Page?

Do You Have a Press Page?

 |  June 29, 2022

If you are a brand or business that is interested in getting in the news, a press page on your website is a must. Learn more on what to include in your press page in today's post from Justin Liggin.

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#MediaMonday – Alexa D’Angelo

#MediaMonday – Alexa D’Angelo

 |  June 27, 2022

We are back with another #MediaMonday and our latest feature comes to us from Alexa D'Angelo, the editor of the Community Impact Newspaper in Chandler and Tempe. Meet Alexa and read about her outlet, how she got her start in writing, her favorite stories and more.

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How to Share Good News

How to Share Good News

 |  June 24, 2022

Sharing your business’s achievements is essential to building a positive reputation. Find out how to effectively share your news in today's post from Justin Liggin.

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An Important PR Milestone

An Important PR Milestone

 |  June 21, 2022

Mascots are not only an eternal marketing tool for businesses, but are part of an important milestone for PR people too. Read more from Justin Liggin.

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QR in PR

QR in PR

 |  June 16, 2022

QR codes can be a useful addition to your next PR campaign in a number of different ways. Find out how with Justin Liggin in today's post. Read more!

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Shopping on Social Media

Shopping on Social Media

 |  June 9, 2022

New social commerce features are giving brands the chance to enhance sales, build social media presence and more. In today's post, Justin Liggin discusses how shopping has become a part of social media. Read more!

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