Author Archives: Justin Liggin
What is People-First Content?
Justin Liggin | Sep 13, 2022
As Google's algorithm shifts, the search engine will benefit websites that put humans first, not search engines. Learn more on the importance of people-first content in this post from Justin Liggin.
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What is an AMA?
Justin Liggin | Sep 7, 2022
Reddit AMAs give individuals the chance to share their unique perspectives and experiences in their career, life and more. Discover the value of an AMA in this post from Justin Liggin.
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#FunFactFriday – The Year 2000
Justin Liggin | Sep 2, 2022
PRSA Phoenix and the Phoenix PR Pros Facebook group came together to celebrate the group hitting 2,000 members with a 2000s themed celebration. In this #FunFactFriday, Justin Liggin shares facts on the year 2000. Read more!
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Is Your Marketing Personalized?
Justin Liggin | Aug 30, 2022
Small customized details can make a big difference in your marketing strategy. Learn more on the power of personalization in this post from Justin Liggin.
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How Do You Listen to Your Podcasts?
Justin Liggin | Aug 26, 2022
If you like podcasts, there are many options to choose from for listening. Find out which platform is best for you in this post from Justin Liggin. Read more!
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YouTube as a PR Tool
Justin Liggin | Aug 19, 2022
Are you using YouTube as a PR tool for your business? Learn more on the benefits of the platform and the best practices for posting in this post from Justin Liggin.
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#MediaMonday – Ron Davis
Justin Liggin | Aug 15, 2022
Happy #MediaMonday! This feature comes to us from Ron Davis, a reporter covering East Valley real estate and economic development for the Phoenix Business Journal. Meet Ron and find out how he got his start in writing in the latest post.
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The Rise of Social Media Subscriptions
Justin Liggin | Aug 12, 2022
Some of the biggest social media platforms in the world have introduced paid subscription options for users. Find out what's included in this post from Justin Liggin.
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What is Social Listening?
Justin Liggin | Aug 9, 2022
If keeping tabs on audiences is important to your business, then social listening is for you. Find out more from Justin Liggin.
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Content Marketing Metrics to Measure
Justin Liggin | Aug 4, 2022
By focusing on a few key metrics, you can take your content marketing strategy to the next level and create more value for your business. Find out more with Justin Liggin.
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Emojis in PR
Justin Liggin | July 27, 2022
New emojis are on the way including a jellyfish, maracas, a pink heart and more. Discover how you can include emojis in your next brand communication or PR campaign with Justin Liggin.
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Is Social Media the New Search Engine?
Justin Liggin | July 22, 2022
A Google official recently revealed that 40 percent of Gen Z consumers prefer social media platforms like TikTok and Instagram over Google when searching online. Find out more in today's post from Justin Liggin.
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