Author Archives: Justin Liggin

Reaching Gen Z in 2021
With 2021 now in full swing, you may want to revamp your marketing strategies to fit the trends or start fresh all together. Whether you are updating or developing a new marketing plan, do not forget to include Generation Z. Gen Z is the newest generation, born in the late 1990s through the early 2010s […]
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Music Streaming Services: A Useful PR Tool
As the year wraps up, music streaming services recount users favorite tunes. So how can brands use this to their advantage?
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How to Go Live on Social Media
In 2020, live streaming is the way to go. Learn the best practices for going live on your social media and how to engage with your followers!
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Welcome Justin Liggin to the HMA Team
Welcome Justin to Team HMA! Justin is in his senior year at Walter Cronkite School of Journalism and Mass Communication at Arizona State University. In his spare time, he enjoys traveling and watching tennis.
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