Author Archives: Alison Bailin
What is a Media Advisory?
Alison Bailin | Dec 14, 2018
Our team has been sharing some of the most oft-used tactics in our media relations toolbox in recent months. Thus far, we’ve decoded the news release, photo caption, story pitch, press conference, deskside media meeting and informal media meeting. Today, we tackle a classic tool in any PR pro’s toolbox: the media advisory. A media […]
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#MediaMonday – Priscilla Torres
Alison Bailin | Dec 10, 2018
Today’s #MediaMonday comes to us from Priscilla Torres, who hosts Acceso Total Arizona on Telemundo. Priscilla, how did you get into broadcast journalism? I always loved anything related to entertainment and communications, but it was something I thought was difficult to achieve so once I graduated High School in Puerto Rico, I decided to pursue […]
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#MediaMonday- Andrea Evans
Alison Bailin | Dec 3, 2018
Today’s #MediaMonday comes to us from none other than Andrea Evans, the publisher of Frontdoors. For anyone who has been in the Valley a long time, we know Frontdoors has a long history. Andrea, tell us about the magazine, website and how you came to be its publisher? Frontdoors News was started in 2001 by […]
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#MediaMonday – Tammy Fellows
Alison Bailin | Nov 26, 2018
Today’s #MediaMonday comes to us from a newer member of the local media scene: Tammy Fellows. A Valley native (several generations back), Tammy graduated from the UofA before making a name for herself in publishing on both US coasts. After returning to Arizona years back she is now a mom of four. Well, five if […]
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#MediaMonday – Erin Thorburn
Alison Bailin | Nov 19, 2018
Erin Thorburn is both a freelance writer with some great media opportunities for local PR folks AND a children's book author. Click here for more.
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The Great Debate: Early Bird or Night Owl?
Alison Bailin | Nov 8, 2018
A few years ago, I wrote a post titled “A.M. All Star or P.M. Powerhouse?” Back then, I wrote it because I honestly had no idea how several of my co-workers Woke. Up. So. Early. All of the time. Even on weekends! If you check it out above, the post both softly begs them to […]
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#MediaMonday – Andrea Abbott
Alison Bailin | Oct 29, 2018
Today’s #MediaMonday comes to us from a delicious source! It’s Andrea Abbott, founder and editor of Arizona Bites. How did you get into writing about food? Tell us your story/journey? One of my friends didn’t want to go to an Arizona blogging event alone and asked me to go since I do photos/video. I was […]
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#MediaMonday – Chandler Peterson
Alison Bailin | Oct 22, 2018
While it’s #MediaMonday, this post makes us feel like it’s #WineWednesday or #FoodFriday (is that a thing? It should be!). That’s because it comes to us from Chandler Peterson, the founder and editor of Phoenix Food and Wine. How did you get into reporting/editing in the first place? What’s your story? Over years of chatting with […]
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#MediaMonday – Charlene Bisson
Alison Bailin | Oct 8, 2018
Today’s #MediaMonday comes to us from a publisher with a whopping list of media outlets. It’s none other than Charlene Bisson, Arizona publisher for Independent Newsmedia, Inc. In her role, she oversees the Daily News-Sun, Apache Junction/Gold Canyon Independent, Glendale Today, Peoria Today, Scottsdale Independent, Sun City Independent, Sun City West Independent, Sun Life Magazine, […]
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#MediaMonday – Steve Burks
Alison Bailin | Oct 1, 2018
Football – both college and the NFL – is back! The NBA is ramping up. And, baseball has started its playoffs. As a sports fan, this marks the start of my favorite time of the year. So what better time to profile a sports media vet who now has time to watch games for fun? […]
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#MediaMonday – Marilyn Hawkes
Alison Bailin | Sep 24, 2018
Today’s #MediaMonday comes from Marilyn Hawkes, a prolific freelance writer in Arizona who’s been published in PHOENIX magazine, Arizona Highways, Jewish News and various Times Media Group publications. How did you get into reporting/editing in the first place? What’s your story? A lifetime ago, I got a degree in English, but never used it professionally. […]
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#MediaMonday – Corina Vanek
Alison Bailin | Sep 17, 2018
Up until a few months ago, whenever I heard the name “Corina,” I could not help but think of Whoopi Goldberg and her “two r” role in Corrina, Corrina, one of my old roommate’s favorite movies. But that all changed when I met Corina Vanek, a Sun Devil alum who just moved to the Valley […]
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