Author Archives: Abbie Fink
What is a copyright troll?
Abbie Fink | Feb 24, 2021
A picture is worth a thousand words, right? Well, what if that picture costs you thousands of dollars? Just when you think you’ve found the perfect picture to accompany your blog post or to include in your company newsletter, you see the words Images may be subject to copyright. No big deal, right? After all, […]
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Has New Business Development Changed?
Abbie Fink | Feb 18, 2021
So much about the workplace has changed because of the pandemic. Work-from-home has become the norm, more and more meetings are taking place virtually using a variety of different platforms and we’ve been challenged to find ways to network. And for those of us that work with clients, the biggest change has been in how […]
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What the Flack?
Abbie Fink | Feb 11, 2021
The PR community is all a-flutter about Flack, currently running on Amazon Prime. The show focuses on Robyn, an American publicist working for a cutthroat London PR company that represents troubled celebrities. And while she’s helping cover-up her clients’, shall we say, “misdeeds,” she is doing drugs, drinking and sleeping with her clients. Don’t get […]
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Utilize professional event planners, crisis managers to assist with COVID-19 vaccination process
Abbie Fink | Jan 29, 2021
After about three hours of refreshing the browser, my dad was able to book an appointment for he and my mom to get their first dose of the COVID-19 vaccination. A few days before their appointment, the Arizona Department of Health announced that, if available, the on-site clinicians were authorized to vaccinate the “plus one” […]
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Should You Be Held Accountable?
Abbie Fink | Jan 14, 2021
Forbes posted an article recently that in summary says that those associated with the current White House administration should be held accountable for their words and actions these past four years. And if a company chooses to employ a member of the administration, in particular communications staffers, then the magazine, in no uncertain terms, “will […]
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Should your CEO be on social media?
Abbie Fink | Jan 13, 2021
With most of our client engagements, we provide c-suite communications strategies. Recommendations include thought-leadership, white papers, speaking engagements, media relations, and of course, an active social media presence. And although most are eager to participate in these recommendations, social media typically causes even the most media-savvy client to pause. “What if I say something wrong?” […]
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#MediaMonday – Brandon Quester
Abbie Fink | Jan 4, 2021
I had the opportunity to chat with Brandon Quester a few weeks back, providing some resources and background information on a story he was developing. The Arizona Center for Investigative Reporting is an independent, nonprofit media organization dedicated to statewide accountability journalism in Arizona. Their mission is to produce, foster and promote investigative journalism through […]
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More Changes are A’coming
Abbie Fink | Dec 11, 2020
This year has brought on many unforeseen changes from postponed events to working from home. The next change will be to our website which is getting a refresh.
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Can Your First Name Predict Your Career Choice?
Abbie Fink | Dec 3, 2020
Abbie has written about how your astrological sign can dictate your career. Can your name also have an effect in your line of work?
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Do You Listen to Podcasts?
Abbie Fink | Nov 24, 2020
Podcasts have become increasingly popular in the last few months during the pandemic. What are your favorite podcasts to listen to?
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How do you consume your news?
Abbie Fink | Nov 12, 2020
There are many different outlets from which to consume your news. How do you go about choosing an outlet? Read more from Abbie...
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The Morning After
Abbie Fink | Nov 4, 2020
As the results of the election remain uncertain, Abbie reflects on how this can be a challenging time for people and businesses. Read more....
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