Author Archives: Abbie Fink
Does your astrological sign dictate your career path?
Abbie has noticed there are a lot of Libras in communications - including most of HMA. Do other career paths line up with astrological signs? Find out for yourself!
READ MOREConfirm or not to confirm, that is the question
Now that we all rely on digital calendars, do you still make a point to confirm your appointments ahead of time? See how Abbie manages her confirmations.
READ MORE#MediaMonday – Emma Gibson
Happy #MediaMonday! Today, we're introducing you to Emma Gibson, a public affairs reporter for Arizona Public Media in Tucson.
READ MOREDoes anyone use the phone as a phone anymore?
Are phone calls becoming obsolete? Abbie sure hopes not. As a communications pro, she believes everyone should pick up the phone and have a conversation every once in a while.
READ MOREThe AP Stylebook Updates Hyphen Usage
The AP Stylebook is the one constant for those of us that make a living interacting with journalists. This handy guide helps us navigate through any grammatical questions to make sure everyone is on the same page.
READ MOREThose that do, teach
As the school year starts back up, Abbie is getting ready to teach another class for ASU. Read more about her journey from in-person to online teaching.
READ MOREWhat role does Facebook play in workplace friendships?
Are you friends with your coworkers or employees on Facebook? A recent study by the Institute for Public Relations found that being friends on Facebook helps strengthen relationships at work. Read more!
READ MOREIs it ok for the workplace to monitor your social media feed?
Social media has given all of us a platform for our personal views. But when those personal views come into conflict with your profession, have you crossed the line?
READ MORE#MediaMonday – Julie Erfle
For #MediaMonday, we are introducing Julie Erfle from Arizona Mirror. Learn more about her history with political activism.
READ MORESurveys, quizzes and apps…oh my
This week’s app craze, FaceApp, has everyone posting photos of what they might look like in the future. Just as fast as photos were shared, the dangers of the app were exposed.
READ MOREJust because you can doesn’t mean you should (again)
Photos create powerful reactions. In today's newsroom, judgement calls are made every day on sharing images. Just because you can doesn't mean you should.
READ MORECrisis Communications in the Social Media Age
It seems not a day goes by that a viral video is making the news. Abbie gives her expert insight on how to handle crisis communications in the social media age.
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