Author Archives: Abbie Fink

Does your astrological sign dictate your career path?

Does your astrological sign dictate your career path?

 |  Oct 3, 2019

Abbie has noticed there are a lot of Libras in communications - including most of HMA. Do other career paths line up with astrological signs? Find out for yourself!

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Confirm or not to confirm, that is the question

Confirm or not to confirm, that is the question

 |  Sep 26, 2019

Now that we all rely on digital calendars, do you still make a point to confirm your appointments ahead of time? See how Abbie manages her confirmations.

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#MediaMonday – Emma Gibson

#MediaMonday – Emma Gibson

 |  Sep 16, 2019

Happy #MediaMonday! Today, we're introducing you to Emma Gibson, a public affairs reporter for Arizona Public Media in Tucson.

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Does anyone use the phone as a phone anymore?

Does anyone use the phone as a phone anymore?

 |  Sep 13, 2019

Are phone calls becoming obsolete? Abbie sure hopes not. As a communications pro, she believes everyone should pick up the phone and have a conversation every once in a while.

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The AP Stylebook Updates Hyphen Usage

The AP Stylebook Updates Hyphen Usage

 |  Sep 5, 2019

The AP Stylebook is the one constant for those of us that make a living interacting with journalists. This handy guide helps us navigate through any grammatical questions to make sure everyone is on the same page.

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Those that do, teach

Those that do, teach

 |  Aug 21, 2019

As the school year starts back up, Abbie is getting ready to teach another class for ASU. Read more about her journey from in-person to online teaching.

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What role does Facebook play in workplace friendships?

What role does Facebook play in workplace friendships?

 |  Aug 15, 2019

Are you friends with your coworkers or employees on Facebook? A recent study by the Institute for Public Relations found that being friends on Facebook helps strengthen relationships at work. Read more!

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Is it ok for the workplace to monitor your social media feed?

Is it ok for the workplace to monitor your social media feed?

 |  Aug 8, 2019

Social media has given all of us a platform for our personal views. But when those personal views come into conflict with your profession, have you crossed the line?

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#MediaMonday –  Julie Erfle

#MediaMonday – Julie Erfle

 |  July 22, 2019

For #MediaMonday, we are introducing Julie Erfle from Arizona Mirror. Learn more about her history with political activism.

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Surveys, quizzes and apps…oh my

Surveys, quizzes and apps…oh my

 |  July 18, 2019

This week’s app craze, FaceApp, has everyone posting photos of what they might look like in the future. Just as fast as photos were shared, the dangers of the app were exposed.

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Just because you can doesn’t mean you should (again)

Just because you can doesn’t mean you should (again)

 |  July 2, 2019

Photos create powerful reactions. In today's newsroom, judgement calls are made every day on sharing images. Just because you can doesn't mean you should.

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Crisis Communications in the Social Media Age

Crisis Communications in the Social Media Age

 |  June 26, 2019

It seems not a day goes by that a viral video is making the news. Abbie gives her expert insight on how to handle crisis communications in the social media age.

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