Author Archives: Marissa Baker
#TipForTuesday – Social Media in your PR Strategy
Is your social media strategy part of your overall public relations strategy? Read more from Marissa Baker.
READ MORE#WhatisWednesday – What is the Value of a Survey?
Getting feedback from your clients and employees is very important. Surveys are one easy way to collect this information. Learn more!
READ MOREHow to Find Inspiration While Writing
It can be hard to get the right words down on paper when you feel uninspired. Learn a few tricks from Marissa Baker to help kickstart your brain to create good content.
READ MOREDoes Your Newsletter Have These Elements?
Since the onset of the pandemic, there has been a definite revival in newsletters. See what information you should be including in your newsletters to help keep your consumers engaged.
READ MOREWays to Improve Your Social Media
Your social media pages are often the first thing people notice when searching online. Are you giving your potential customers a good first impression of your business?
READ MOREImproving Your SEO
Improving your search engine optimization doesn't have to be a challenge. See the steps Marissa Baker recommends you do to improve your rankings today.
READ MORE#TipForTuesday – Improving your SEO
Are you hurting your SEO? There are a few things that you can unintentionally do that can lower your SEO rank. Learn more.
READ MORE#TipForTuesday – Continue Communicating to Consumers
People are eager to get back to shopping at brick and mortar locations. So what does this mean for brands with a large in-person presence? Learn more!
READ MORENew Financial Features on Twitter
Twitter is now offering creators new ways to make money on its platform. Learn more about the Super Follow subscription and Tip Jar and how you can use it to your advantage.
READ MORE#FunFactFriday – AP Style Updates
As our language and culture changes, so do the rules of AP Style. For today's #FunFactFriday, Marissa shares some updates and reminders for using AP Style.
READ MOREMarketing in the Age of Nostalgia
Brands like Burger King are going back to their old-school roots to evoke a sense of nostalgia with its consumers. The new Burger King logo tugs on the emotions of hamburger lovers everywhere by bringing back the logo that was used in the ‘90s. Learn more about nostalgia marketing in today's post from Marissa Baker!
READ MORETerms That You Only Hear in the Newsroom
Every industry has its own jargon but some of the coolest terms come from the journalism industry. Read more!
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