Author Archives: Alison Bailin

How Do You Nail a Media Interview?

How Do You Nail a Media Interview?

 |  Apr 26, 2018

You’ve got an opportunity (thanks to a PR person, we hope!) to share your story or brand with the media. Here's how you nail the interview!

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What Is Wrong With Your Story Pitch?

What Is Wrong With Your Story Pitch?

 |  Apr 19, 2018

Giving a little “link love” to our Public Relations Global Network partner Buchanan Public Relations today, sharing their recent PRGN blog post on “Five Reasons Your Media Pitches Are Getting No Response.”

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#MediaMonday – Taylor Transtrum

#MediaMonday – Taylor Transtrum

 |  Apr 16, 2018

Last month, Alison finally got a chance to meet Taylor Transtrum, a writer for Modern Luxury Scottsdale. Her story is a great one – and she has all sorts of story needs. Take a look!

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#MediaMonday – Marisol Avila

#MediaMonday – Marisol Avila

 |  Apr 9, 2018

Marisol Avila is the founder of “All the Prettys,” a popular national fashion and lifestyle blog. Her Instagram page for the site, “alltheprettys” has a massive following. I am talking north of 45,000 avid fans.

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#MediaMonday – Jamie Faye Killin

#MediaMonday – Jamie Faye Killin

 |  Apr 2, 2018

Meet this week's #MediaMonday guest, Jamie Killin, who happens to be both the web editor for Frontdoors and a writer for Thrillist.

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#MediaMonday – John Trierweiler

#MediaMonday – John Trierweiler

 |  Mar 26, 2018

Today’s #MediaMonday profile comes to us from John Trierweiler, an Illinois native who joined the morning team at ABC15 in December 2017!

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What is a News Release?

What is a News Release?

 |  Mar 21, 2018

Public relations professionals have a vast array of tactics up their sleeves to help businesses, brands and organizations achieve communications goals. Perhaps the best-known tactic to non-public relations folks is the news release.

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#MediaMonday – Bill Dougherty

#MediaMonday – Bill Dougherty

 |  Mar 19, 2018

It's #MediaMonday and you know what that means. This week's guest blog post comes from a true veteran of the industry, Trends publisher Bill Dougherty.

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#MediaMonday – Erisa Nakano

#MediaMonday – Erisa Nakano

 |  Mar 12, 2018

Today’s #MediaMonday comes to us from Erisa Nakano, a senior real-time editor at ABC15 and fellow Cronkite grad.

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Do PR People Have a Side Hustle?

Do PR People Have a Side Hustle?

 |  Mar 9, 2018

Alison came across a story in the New York Post about “the side hustle." Of course, it focused on how more than 50% of Millennials are the ones doing the side hustling. But here is the thing: every member of our office, which includes a borderline Baby Boomer, a Gen Xer and two Oregon Trailers has a side hustle (or two).

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#MediaMonday – Jaime Cerreta

#MediaMonday – Jaime Cerreta

 |  Mar 5, 2018

Today’s #MediaMonday comes to us from AZ Family TV 3 fan favorite Jaime Cerreta. As most of you know, hometown girl Jaime anchors 3TV'S Good Morning Arizona on both Saturday and Sunday mornings, and she hosts “Jaime's Local Love” on Good Morning Arizona on Wednesdays. 

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What Makes a Leader?

What Makes a Leader?

 |  Feb 28, 2018

According to Pat Williams, co-founder of the Orlando Magic (yes, he drafted Shaq), there are seven basic traits that make up a great leader.

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