Author Archives: Abbie Fink

Got Stress?

Got Stress?

 |  July 8, 2020

How do you achieve a good work life balance? Abbie recently talked with a PR Student from Brigham University to share her tips on the best ways to meet professional goals while keeping stress at bay. Click the link to read more.

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Has it really been 27 years?

 |  July 1, 2020

Happy anniversary to Abbie Fink who joined HMA Public Relations on this day in 1993. Click to read more about how Abbie came to work for the agency and what she has been up to in these last 27 years.

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Are those awards really worth the effort?

Are those awards really worth the effort?

 |  June 17, 2020

Do you believe your work is award-winning? Putting in the extra effort to submit an award entry may be worth it. Read more from Abbie on why it's a good idea to make time for awards programs.

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PRSA Phoenix and AZABJ Open Dialogue on Race Relations

PRSA Phoenix and AZABJ Open Dialogue on Race Relations

 |  June 12, 2020

The topic of race relations has been top-of-mind recently. Recognizing the need for an opportunity for discussion, PRSA Phoenix and AZABJ hosted a virtual panel discussion for local communicators and journalists to have an open dialogue on race.

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What is Media Training, the 2020 Version

What is Media Training, the 2020 Version

 |  May 27, 2020

The HMA team regularly provides media training to our clients.  As Alison shared in her blog post on the topic, these sessions provide the client spokespeople with the tools and techniques to effectively manage any media relations situation.   The three-hour workshop includes an overview of the media, what reporters are looking for in a source, […]

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Celebrating our Teachers

Celebrating our Teachers

 |  May 5, 2020

It's Arizona Teacher Appreciation Day! The HMA team celebrates teachers today by thanking them for all they do both inside and outside of the classroom. #AZTeachersRock

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Are we communicating differently?

Are we communicating differently?

 |  Apr 21, 2020

COVID-19 has shifted our typical ways of communicating with stakeholders. Learn more about what to consider when communicating during this time.

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Learning to embrace technology

Learning to embrace technology

 |  Apr 10, 2020

Technology has become even more crucial to our everyday lives because of social distancing. Learn more about the technology Abbie has started using to stay connected.

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Look for the helpers

Look for the helpers

 |  Apr 1, 2020

Abbie is following Mr. Rogers famous words and "looking for the helpers," who are showing up in all sorts of ways. Read more!

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How Microsoft is paying attention to my wellbeing

How Microsoft is paying attention to my wellbeing

 |  Mar 19, 2020

Do you pay attention to your wellbeing? Luckily for Abbie, Microsoft is taking an interest in hers. Learn more about Microsoft's My Analytics feature and how it can help you keep track of your work-life balance.

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How to prepare yourself to be a virtual expert resource

How to prepare yourself to be a virtual expert resource

 |  Mar 17, 2020

As media outlets navigate COVID-19, many television and radio stations aren’t allowing in-studio guests for the near future. Learn more about how you can prepare for virtual interviews.

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How to handle a crisis when the crisis isn’t yours

How to handle a crisis when the crisis isn’t yours

 |  Mar 4, 2020

What happens when your strategic plan doesn’t go according to plan? The COVID-19, or coronavirus, is a crisis that can affect any business. Read more about what you can do in times of public health crisis such as the #CoronavirusCrisis.

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